CCJ

January 2013

Fleet Management News & Business Info | Commercial Carrier Journal

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INNOVATORS Crete Carrier values veterans, and they will always be an integral part of our success.��� ��� Tonn Ostergard, president and CEO, Crete Carrier Corporation our success,��� says Tonn Ostergard, Crete Carrier president and chief executive of���cer. ���Nearly 30 percent of our employees have a military background, and we would like that to continue to grow.��� The company also supports the Wounded Warrior Project and the Operation Enduring Care Program of the United Service Organizations, and was named a ���ve-star employer by the Employer Support for Guard & Reserve. For its many military-related efforts, Crete Carrier was named as a 2012 Most Valuable Employer for Military by CivilianJobs.com, a worldwide military base newspaper and Website that helps active and retired military personnel transition into civilian careers. In addition, the carrier was honored as a 2013 Top 100 Military Friendly Employer by G.I. Jobs, being selected from a group of 5,000 companies with annual revenues of at least $500 million. Building an awareness In late 2011, Crete Carrier took a hard look at new ways to attract drivers and nondriving associates to the company. With its strong commitment to honoring and assisting military veterans, company executives started laying the groundwork for a new program. In August of last year, Crete Carrier announced the Patriot Fleet, a 26 This year, Crete Carrier Corporation participated for the first time in the Wreaths Across America program, delivering wreaths to Arlington National Cemetery. program designed to showcase its commitment not only to its employed military veterans, but also to those outside the industry. It purchased ���ve new black tractors ��� which stand out against the carrier���s 6,000 standard red and blue cabs ��� and adorned them with full decal wraps. A slogan on the side of the tractor reads ���Thank you for a job well done.��� ���We really just want to express our gratitude to retired veterans out there and let them know if they are looking for a good career, we can help make it easy for them,��� says Dady. Crete Carrier then selected ���ve drivers from its ranks based on safety records, service excellence and length of military service. The selected drivers all had lengthy careers in the U.S. Armed Forces, representing the Army, Air Force, Navy, Marine Corps and Army Reserve National Guard. ���Making a military transition to a civilian job is one of the scariest things in the world to a sailor, marine, soldier or airman,��� says Charles Cornelius, a 17-year veteran of the U.S. Navy and a Patriot Fleet driver for Crete Carrier. ���We don���t know what to expect out there. With Crete, they help us get started out here and tell us what they want from us.��� While only ���ve individuals were selected to drive the Patriot Fleet trucks, all Crete Carrier associates COMMERCIAL CARRIER JOURNAL | JANUARY 2013 with military backgrounds are part of the Patriot Fleet. ���All shop and of���ce employees and drivers in standard company trucks can have decals on the side of their trucks to thank them for their service,��� says Dady. Crete Carrier uses the Patriot Fleet trucks for outreach programs, such as attending Veterans Day ceremonies across the country and visiting grade schools to educate children on trucks. This year, the company participated for the ���rst time in the Wreaths Across America program, delivering wreaths to Arlington National Cemetery. ���Every week, [the Patriot Fleet drivers] call us with stories of meeting individuals thanking them for their service, and the drivers are thankful that Crete is honoring them because they���ve dedicated a part of their lives to protect our freedom,��� says Dady. Although Crete Carrier currently has ���ve Patriot Fleet trucks, Dady says the company could have added another 50 power units given all the drivers in the ���eet that met the requirements. ���Our goal is to add another ���ve Patriot Fleet trucks in 2013, adding one driver from each branch of service in the next round,��� he says. CCJ INNOVATORS profiles carriers and fleets that have found innovative ways to overcome trucking���s challenges. If you know a carrier that has displayed innovation, contact Jeff Crissey at jcrissey@ccjmagazine.com or 800-633-5953.

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