2 2 0 1 7 M E D I A K I T
W H Y C H O O S E P A R T Y & H A L L O W E E N R E T A I L E R ?
1. 96% of Party & Halloween subscribers have decision-making authority.*
2. 76% of subscribers say Party & Halloween Retailer is their most valued publication.*
3. Print publications continue to dominate.
*2017 Readership Survey
Preferred Resources for
Industry Information
A U D I E N C E
Our loyal subscribers consist of:
• Party Stores
• Balloon Specialty Stores
• Halloween & Costume Stores
• Card, Gift & Stationery Stores
• Haunted Attractions
• Cosplay Retailers
• Craft & Floral Stores
• Drug Stores & Supermarkets
• Mass Merchants
• Bridal Stores
• Manufacturers
T O T A L M A R K E T A C C E S S
Save time and resources by utilizing our team to create a customized multimedia program to reach your target audience.
PRINT E-NEWSLETTER WEBSITE SOCIAL
COMMUNITY
S O C I A L M E D I A
facebook.com/PartyHalloweenRetailer
pinterest.com/PandPRetailer
YouTube.com/user/PartyandPaper
instagram.com/party_and_halloween
linkedin.com/showcase/party-and-halloween-retailer
T A B L E O F C O N T E N T S
Editorial Calendar 3
Print Advertising 4
Digital Advertising 6
Custom Marketing Services 8
2 2 0 1 9 M E D I A K I T
Print
Publications
60%
40%
20%
80%
0%
Websites E-Newsletters Social
Media
Live/
On-Demand
Webinars
Videos
62%
57%
43%
38%
33%
19%
