Potato Grower

February 2019

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WWW.POTATOGROWER.COM 61 2354-36DoubleMAg13s.indd 1 1/16/19 8:42 AM Michigan Potato Industry Commission By Nate Chesher Marketing Manager FURTHER EDUCATION Attend the Michigan Winter Potato Conference Winter Potato Conference is a wonderful opportunity to learn about current issues and practices that will help advance the Michigan potato industry. The Michigan Potato Industry Commission invites everyone to attend the 2019 Winter Potato Conference, Feb. 13-15 in Grand Rapids, Mich., where attendees will enter a world of discovery on issues and practices that will help advance the Michigan potato industry. Learn about the latest technology and innovations in the potato industry, and gain valuable insights into trends that will impact your business. Educational sessions, networking opportunities and exhibitor displays will provide industry leaders with the tools they need to help strengthen our industry. Winter Potato Conference is a wonderful opportunity to learn about current issues and practices that will help advance the Michigan potato industry. This year's theme is "A World of Discovery," with various discovery tours including: • Research Discovery Tour: Experience different perspectives of research from on-farm apple research to disease management in greenhouses. • Food Service Discovery Tour: See inside foodservice companies and gain insight and understanding of how they work to transform simple commodities into products to meet consumers' needs. • Retail Buyers Discovery Tour: Gain an understanding of how retailers go about marketing produce to consumers. • Consumer Trends Discovery Tour: Gain a firsthand understanding of consumer trends and how various entities work to meet these trends. • Talent Discovery Tour: Explore various educational models to develop talent for careers in agriculture. Winter Potato Conference is a wonderful opportunity to learn about current issues and practices that will help advance the Michigan potato industry. To learn more, visit MIPotato.com/2019WPC

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