Northstar

MCA Jan-Feb ebook

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9 JAN-FEB 2019 MEETINGS & CONVENTIONS MCMAG-ASIA.COM Kelantanese beef ), 'Tempe Goreng Pedas' (Spicy fried soya bean cake) and much more. During the announcement, Thatcher Brown, president of Dream Cruises, had this to say, "As an Asian homegrown brand, it gives us great pleasure to launch Dream Cruises' rst Halal-certi ed cuisine o erings on board Genting Dream to meet the growing demand. Our Halal certi cation will also support our meetings and incentive business partners who have requested this important o ering." An all-round experience Brown was certainly not understating the demand for Halal-certi ed food. Michael Goh, senior vice president — international sales at Genting Cruise Lines, observed strong double-digit year-on-year growth for Muslim MICE groups from key source markets, such as Singapore, Indonesia and Malaysia. "As the only cruise line in the region to currently provide Halal-certi ed cuisine options for Muslim guests and MICE corporate groups onboard Genting Dream, we are able to further maximise their dream events with Halal cuisine, [which is] now available for catering at dedicated function rooms, complemented by the latest MICE facilities," Goh added. However, the goal of Dream Cruises is to be more inclusive than just catering to dietary needs. In fact, in 2019, the plan is to create an entire Muslim- centric experience, from meals and accommodation to entertainment and adventure activities. For example, there will be a series of themed cruises on Genting Dream, such as its rst-ever Malay Concert @ Sea by renowned Queen of Pop Jazz, Dato Sheila Majid. This will happen during the ve-night Penang/Phuket/Langkawi/ Kuala Lumpur cruise from January 27 to February 1, 2019. Also, guests will get a chance to sail with popular Singapore Warna 92.4FM radio DJs, Shaik and Mariam. "As an Asian homegrown brand, it gives us great pleasure to launch Dream Cruises' fi rst Halal-certifi ed cuisine o erings on board Genting Dream to meet the growing demand." THATCHER BROWN, PRESIDENT, DREAM CRUISES PRESIDENT, DREAM CRUISES Left: Popular local favourites like Tandoori Kambing will be featured on the menu; Below: Executive chef Saifol posing with The Lido's Halal certifi cation

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