Northshore magazine showcases the best that the North Shore of Boston, MA has to offer.
Issue link: http://read.uberflip.com/i/1175260
95 the city's voyaging sea captains, and he is intent on capturing more of that gold mine of history as well as sharpening techniques to help visitors to absorb it. Multisensory learning and tapping into neuroscience to create more exciting visual experiences are concepts that Kennedy and PEM's board agree on wholeheartedly as a new frontier for the museum. Kennedy returns to the history of Salem's sea captains, who "sailed out of Salem and brought back the objects that started to fill the museum. They brought back diaries and knowledge. This became a great repository." He imagines the vast history of the area coexisting easily with modern technology. " Virtual reality resonates something that the sea captains understood," Kennedy says. " You can imagine smells, tastes, everything the captains would have touched or heard. But they perceived something much more real. I could walk into the streets of Salem and get visceral and magical history." For now, Kennedy is taking in the beauti- ful day and the excitement of bringing PEM to even greater heights. "We're really looking ever onward." pem.org Brian Kennedy, the Rose-Marie and Eijk van Otterloo director and CEO of the PEM