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WWW.POTATOGROWER.COM 15 Eastern Idaho Ag Expo Idaho Potato Conference For More Information Call 208-939-6426 41 st Annual 52 nd Annual 41 st Annual Eastern Idaho Ag Expo Jan. 21-23, 2020 HOLT ARENA Pocatello, ID Tuesday - 9 a.m.- 5 p.m. Wednesday - 9 a.m.- 5 p.m. Thursday - 9 a.m.- 1 p.m. 52 nd Annual Idaho Potato Conference and Trade Show Jan. 22-23, 2020 I.S.U. Student Union Building Pocatello, ID Wednesday - 8 a.m. - 5 p.m. Thursday - 8 a.m. - 12 p.m. 2363-8SpectraProductions13s.indd 1 9/24/19 8:18 AM 2363-23CraryIndustries13s.indd 1 9/27/19 2:16 PM Autonomous Crop Management This solution from Valley Irrigation and Prospera aims to make sure your center pivot will no longer be thought of solely as an irrigation machine. Utilizing pivots as the digital data hub, unprecedented visibility can be brought to growers' fields so they can optimize irrigation and progress toward autonomous crop management. Sharing the intelligence between connected field devices, the pivot, and the integration of data science and machine learning allows growers to detect and receive critical information to deliver greater crop precision, resulting in greater returns while using fewer inputs and resources. Considering the long-term effects of the ag industry on the environment is an important objective. Ultimately, the first goal of ag tech is to feed and clothe the world most effectively. A secondary—but no less important—goal of agricultural technology must become the reduction of impact on our natural ecosystems. Responsible, global manufacturers of agricultural equipment and products should seek to demonstrate their desire to become conscientious, long-term partners to growers by pursuing products that minimize inputs (water, fertilizers and pesticides). These efforts absolutely have the potential to reduce the impact on our environment while still providing strong economic benefits, such as potentially lowering food production costs. Rest assured, this important consideration will continue to shape immediate product development and impact generations of ag tech companies for years to come. *Statistics sourced from UN Water, World Commission on Water for the 21st Century, United States Environmental Protection Agency, United Nations Environment Programme and Report Card for America's Infrastructure.