Performance Business - May '13

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n Performance News What's new with you? Email your company news to Nickels Performance Opens Kansas City Warehouse Piney Flats, Tenn.-based Nickels Performance is now open for business in Kansas City, Mo., marking the establishment of the company's fourth performance product distribution center in the U.S. "Forty percent of the United States can now take advantage of Nickels' next-day service area," said Ryan Gebhardt, director of purchasing and marketing at Nickels Performance, in a company press release. "Nickels' sales force consists of more than 20 motorsports experts that understand today's fight against mail order. Nickels offers today's engine builders, machine shops and speed shops a hardcore performance inventory that wins the battle against mail order." Nickels' Kansas City location joins the wholesale distributor's family of warehouse locations in Piney Flats, Jacksonville, Fla., and Dallas. Holley Performance Names Wiggins VP of Sales Holley Performance Products, Bowling Green, Ky., has named Trevor Wiggins vice president of sales. In his new role, Wiggins will lead the Holley sales team in supporting customers of Holley fuel systems as well as other Holley products and brands, including Earl's Performance Plumbing, NOS Nitrous Oxide Systems, Hooker Headers, FlowTech and Weiand, according to a Holley press release. "Trevor's lifetime of racing experience combined with his proven track record as a sales professional will help take Holley to the next level. Over the last few years we've been growing our sales force with an emphasis on technical expertise and we're now very excited to have Trevor on board to lead the charge at the VP level," said Tom Tomlinson, Holley president. Wiggins brings nearly 20 years of high-level sales experience in the automotive coatings industry with DuPont Performance Coatings. Prior to joining Holley, he was the national accounts manager for key automotive aftermarket accounts, including warehouse distributors and retailers as well as OEM customers across 92 locations worldwide. 6 n Performance Business PBMAY 2.indd 6 n Bui Introduced as New Performance Business Account Exec Performance Business has introduced Jennifer Bui as the magazine's new Account Executive. Bui has five years of business-to-business sales and marketing experience in various industries, and will soon be an MBA graduate from University of Colorado at Denver. "Jen has an air of enthusiasm and professionalism that her clients will love," said Kent Bradley, Performance Business group publisher. "We know she's going to do a great job for them." Noting her last car had a nitrous oxide system, Bui lists her outside interests as professional and collegiate sports and playing tennis. "I'm excited to be part of the growing performance industry," she said. "I aim to provide a high level of customer service and to help my business partners succeed and grow." She can be reached at Standards Labs Named Drag Wheels Testing Source Massillon, Ohiobased Standards Testing Laboratories Inc., an independent testing facility for tires, wheels and related automotive components, was recognized as the testing source for drag race wheels to meet SFI Foundation Inc. specifications. SFI is a non-profit organization that issues and administers standards for specialty/performance automotive and racing equipment. It has a formal relationship with more than 200 race sanctioning bodies, providing an SFI standard compliance label for use on race-related products. Based on real-world testing environments that replicate field conditions in a lab, SFI standards must be met in order for products to be used in sanctioned race events, stated a STL press release "Drag cars are reaching speeds in excess of 320 mph, and that entire load from the motor has to go through the wheel. It is our goal to make racing as safe as possible, which is why we evolve our requirements to deal with faster, more powerful cars," said Arnie Kuhns, president of SFI Foundation. May 2013 3/29/13 9:43 AM

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