59%
*2018 U.S. Potato Sales & Utilization.
Domestic and international marketing
programs are promoting the nutritional
performance benefits of potatoes.
H I G H L I G H T S
MARKETING PROGRAM
FOODSERVICE
RETAIL
WHY BUY U.S.?
41%
PROFITABILITY
MORE SERVINGS = MORE REVENUE
IDEAL SOIL AND CLIMATE
SUPERIOR QUALITY
HIGH-QUALITY FRIES YEAR-ROUND
CONSISTENT SUPPLY CHAIN
MORE PRODUCTS = MORE POSSIBILITIES
PRODUCT VERSATILITY
© 2020 Potatoes USA. All rights reserved.
@PotatoesFuelPerformance
A growing community
of athletes sharing
their love of potatoes
Hundreds of thousands
of runners will learn the
power of the potato as
a performance fuel
OFFICIAL PERFORMANCE VEGETABLE
Influencer marketing
Product innovation
School menus
Retail promotion
WHERE POTATOES
ARE SOLD
*