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eBOOK_MCA_JANFEB20

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Hot Idea (TOP LEFT) LLUSTRATION: GETTY IMAGES 15 JAN-FEB 2020 MEETINGS & CONVENTIONS MCMAG-ASIA.COM T he UNESCO World Heritage Site of Hoi An, Vietnam, oers a wealth of stunning sites and rich history that makes it an ideal destination to tour as part of an incentive trip or between meeting sessions in the nearby hub of Danang. Once one of the region's busiest ports, its merchant houses, temples and the street design remain largely preserved and historic attractions dot the streets, from the 17th-century Japanese Bridge to the picturesque waterfront to striking house museums, in which the fth or sixth generations of the same family still live together. Another draw of this destination: the shopping. "Hoi An is famous for handmade things — shoes, clothes, ceramics," said Lan Nguyen, director of marketing communications for Sheraton Grand Resort Danang, a 258-room-and- suite property set on the tranquil Non Nuoc Beach, about a 20-minute drive from Hoi An. Hoi An's tailors are famous, both for the quality of their work and their speed, creating and customising any outt you can imagine in just a day or two. But while it can be worthwhile for individual attendees or small groups to set aside time to visit some of the most popular Hoi An tailors —Yaly, Be Be or Kimmy — for larger groups or those with packed schedules, it can be a challenge A Hoi An tailor experience, from the comfort of the resort WORDS ALEX PALMER At Sheraton Grand Danang Resort, attendees' room gifts are custom-made outfits to arrange a tting. That is where the Sheraton Grand Danang Resort can help. The property oers more than 7,500sqm of high-tech meeting space spread across 14 function spaces (including a pool lawn and beach party deck) that have held events ranging from small incentives to the 2017 APEC. It has also developed a custom Hoi An tailor experience for groups of any size, allowing attendees on arrival to enjoy a custom tting of the traditional Vietnamese ao dai outt that will be Hoi An's tailors are famous, both for the quality of their work and their speed, creating and customising any outfit you can imagine in just a day of two.

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