Diesel Tech

2020DieselTechMediaKit

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• Total Audience: 730K+ • Print: 120K • Web Reach: 365K • Social Media Reach: 285.2K+ 2020 Advertising Rates MECHANICAL REQUIREMENTS Materials MUST be submitted in electronic format. If you need assistance in this matter, please contact your sales rep. FOLLOWING ARE GUIDELINES IN SUPPLYING YOUR MATERIALS: PHOTOS: Tiff preferred, EPS acceptable. All files RGB. Never CMYK. All photos should be provided at 350 dpi. Internet Web photos at 72 dpi are not acceptable for print media. Artwork: Adobe Photoshop, Adobe Illustrator (Mac, PC) all text converted to outlines. ARTWORK: Adobe Photoshop, Adobe Illustrator (Mac, PC) all text converted to outlines. All files must be CMYK. No RGB. ADS: Indesign; NO PageMaker. Include ALL fonts (printer and screen). Also send all artwork and photos. All files must be CMYK. No RGB. High-resolution (350 dpi) PDF files are also acceptable. Two color ad material must be supplied as four color process. Magazines are printed at 175 line screen. MEDIA SUPPORTED: CD, DVD, e-mail, FTP. Contact your account executive for e-mail and FTP address. Harris Publishing, Inc. is not responsible for electronic files that print incorrectly due to problems with your file. We reserve the right to substitute fonts in such cases where the fonts are not supplied with the ad file. Fonts will be chosen to match as closely as possible. COMMISSIONS: 15 percent to recognized agencies for agency-supplied ads. NOTE: Publisher will charge for additional make-ready costs, including layout, typesetting and scans. Production will be billed at cost. Publisher will not honor advertising agency's 15 percent commission if any account remains unpaid for 90 days. Inserts/Polybag/Direct Mail/List Rental: Visit with your account executive for details and pricing. Advertiser Index provided for all advertisers. TERMS AND CONDITIONS Print cancellations not accepted after closing date. Online cancellations can be made anytime subject to short rate and per-day adjustments. All advertisements are subject to acceptance by publisher and the advertising contract is therefore deemed to have been entered into in Idaho Falls, Idaho, and governed by the laws of the State of Idaho. Both publisher and advertiser consent to that jurisdiction. Orders are accepted subject to the terms and provisions of our current Advertising Rate Card, which will prevail in case of any inconsistency or conflict with advertiser's order. Publisher reserves the right to hold advertiser and/or its advertising agency jointly and severely liable for such monies as are due and payable to the publisher. Publisher is not responsible for the content of advertisements nor for claims arising from contents of advertisements. Publisher will not honor advertising agency's 15 percent commission if any account remains unpaid for 90 days. Should any monies required to be paid hereunder not be paid as set forth in the invoice, the advertiser shall pay publisher, in addition to the monies owed, a delinquent charge equivalent to the maximum legal rate of interest and expenses of collection including attorney's fees. Should reproduction materials for scheduled advertisement fail to arrive by deadline date, publisher reserves the right to repeat most recent material on hand. Winter 2020 March 2020 April 2020 May 2020 June 2020 July 2020 Aug 2020 Sept 2020 Oct 2020 Nov 2020 Nov 26 Jan 16 Feb 13 Mar 12 Apr 9 May 14 June 11 July 16 Aug 13 Sept 10 Dec 3 Jan 23 Feb 20 Mar 19 Apr 16 May 21 June 18 July 23 Aug 20 Sep 17 Jan 07 Feb 18 Mar 16 Apr 14 May 12 June 17 July 15 Aug 18 Sep 16 Oct 13 FOUR COLOR 1X 5X 10X Spread (2-Pages) 3556 3201 2666 Back Cover 3065 2668 2271 Full Page 1870 1684 1402 Half-Page Spread (2-Pages) 1781 1604 1336 Two-Third Page 1531 1359 1162 Half Page 1179 1016 906 Third Page 916 826 680 Quarter Page 641 576 482 Sixth Page 449 404 336 Rates - Print Advertising Advertising Deadlines Issue Ad Space Ad Material Mail EXCLUSIVE LOOK AT TUNERS EXCLUSIVE LOOK AT DIESEL TRUCK TRANSMISSIONS FUEL PRESSURE PROBLEMS? CHECK OUT THE FIX JASON HUFF (208) 542-2252 jhuff@dieseltechmag.com AD RATES NON-BLEED N/A 8" x 10.75" 8.25" x 11" 4.667" x 10" N/A N/A 4.667" x 7.333" N/A N/A 7.083" x 4.833" N/A N/A N/A 16" x 10.75" 16.25" x 11" 2.25" x 10" N/A N/A N/A N/A 16.25" x 5.5" TRIM SIZE BLEED SIZE Ad Size Specs 2/3V AD 1/2V AD 1/2H AD 1/3V AD 7.083" x 3.167" N/A N/A 1/3H AD 7.083" x 10" 8" x 10.75" N/A FULL PAGE NON-BLEED 4.667" x 4.833" N/A N/A 4.667" x 3.625" N/A N/A 4.667" x 2.333" N/A N/A 2.25" x 4.833" N/A N/A 1/3R AD 1/4H AD 1/6V AD 1/6H AD FULL PAGE FULL-BLEED SPREAD AD FULL-BLEED HALF SPREAD AD 3/4-BLEED HP ROADBLOCKS TURN THE VALVE ON THE 12-VALVE

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