SCORE Journal


SCORE Journal - The Official Publication of SCORE Off-Road Racing

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It’s Showtime Again!! Many events and projects have returned to the automotive and off-road industry this year, along with the SCORE World Desert Championship series. We are about to complete all four iconic races, although under the Covid Protocol driven directives from the Baja Peninsula, as we head to the 54th BFGoodrich Tires SCORE Baja 1000 Presented by 4 Wheel Parts. We created an entirely new website called Fan Pages, for the SCORE fan base and media needs, showcasing all Driver of Records (DOR). The site includes all their race stats for the 2021 season and past seasons since 2017. The site also features the DOR’s videos and SCORE Journal editorial. The content in the SCORE Fan Pages is updated regularly, and we will be adding more as we grow this information for the future. Finally, SCORE released its On-Demand content channel, SCORE Off-Road TV, which contains more than 100 newly digitized SCORE video and movies that are available to watch from the comfort of your home. This will also offer the SCORE Live Steam programing as we move forward for 2022. We invite you check this out on Roku, and Apple TV. A big addition to the success of this year, has been the reintroduction of valuable industry and consumer shows. During several of these, which have taken place over the last several months, SCORE has been able to visit and have a display. In this issue we bring you the insider information of the off-road motorsports industry and automotive aftermarket industry of great products, feature vehicles, and industry introductions. The Specialty Equipment Manufacturers Association show (SEMA), is a huge factor on gauging the pulse for what is coming for 2022 in the performance light truck, off-road, and performance product markets. We can tell you the future is bright with cool new products that can make your off-road truck, SUV, UTV, or powersports vehicle faster, smarter and more capable in tough terrain. Check out what Editor Dan Sanchez found at the show, along with showcasing SCORE’s major presence there with the SCORE Baja 1000 Experience area, which acted as SEMA’s feature area for the Off-Road Motorsports and performance category. As this issue goes live, the SCORE staff wants to wish all of you a great Thanksgiving and Holiday season. See you at the races. Jim SCORE Journal Marketing & Sales Director Publisher Jim Ryan Editorial DS Media LLC Dan Sanchez Mike Vieria Larry Saavedra Elijah Sanchez Contributors Stuart Bourdon Jack Wright GM Sales & Digital Operations DerDiZ Media Inc. Todd Horne Creative Director DerDiZ Media Inc. Ashley Hanks Horne SCORE Staff Dominic Clark, SCORE Media Operations SCORE Official Photographer Art Eugenio Cover Photo Dan Sanchez, DS Media LLC PUBLISHED BY SCORE MARKETING LLC 465 South Meadows Parkway #6 Reno, NV 89521, 775-852-8907 Cover and contents are protected by copyright and must not be reproduced in any form or in part, without the prior written consent of the publisher.

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