SCORE Journal - The Official Publication of SCORE Off-Road Racing
Issue link: http://read.uberflip.com/i/1493467
Baja Vida signs on as Presenting Sponsor for SCORE San Felipe 250. For the past two years, SCORE fans and racers have seen Baja Jerky promoted as one of the newest snack foods at Baja races and as a sponsor on legendary SCORE Trophy Truck Champion Larry Roeseler’s race truck. For the 2023 SCORE World Desert Championship Season, the Baja Vida Snacks company, manufacturer of Baja Jerky and other snack foods, has decided to be a presenting sponsor for the King Shocks, 36th SCORE San Felipe 250 Presented by Baja Vida Snacks. “We’re excited to get involved at this level with SCORE International and support our favorite sport and the people of Mexico,” says Chris Vorhies, Brand Activation Director for Baja Vida Snacks. “Our products are now available in Mexico, including in all 7-Eleven stores, and we will also have a hospitality booth at the start/finish line. Our company has always embraced what we love about Mexico, the people, fishing, and what we consider our favorite sport. It made a bunch of sense for us to be involved this way with SCORE International, and it allows us to be true to who we are.” Baja Vida Snacks will continue to support Larry Roeseler in the SCORE Trophy Truck class and a Class 11 car during the 2023 season with Eric Brandt and other teammates who have yet to be determined. SCORE’S JIM RYAN ON SEMA GUEST PANEL At the SEMA Motorsports Parts Manufacturers Council (MPMC) held late January, SCORE’s VP Marketing Jim Ryan was invited to be a guest speaker on a panel discussing the future of racing. Ryan shared the strides SCORE International has made with safety and environmental concerns to keep off-road racing on-going for more than 50-years. MAGNAFLOW GROUP ADDS CAMBURG RACING The MagnaFlow Group announced they have acquired Camburg Engineering, recognized worldwide as one the top brands in off-road racing and aftermarket suspension. Founded in 1997 by Jerry Zaiden and Jason Campbell, Camburg was built on the philosophy of building durable race winning technology for the world’s most challenging off-road environments. Under the MagnaFlow Group, these two iconic brands look towards the future, race-ready and equipped to tackle the ever-changing needs of the automotive industry.