4
Point of View on Transformation
Where does the Ecosystem of ISV, Solution & SI Technology Partners surrounding Microsoft, AWS and Google go to truly
accelerate success applying principles, frameworks, best practices, learnings and experience sharing ?
1. Tectonic Shifts – Societal, Economic Headwinds, Digital, "Do More with Less, Generative
AI – each impacting behaviors, GTM, Skilling, Resources – where do the 400,000 go ?
2. Hyper Scaler Co Sell – Dominance, Acre of Diamonds , trusted C Suite $ 300B Durable
Cloud Budgets , across lines of business results can Increase At Bats, Accelerate Deal
Velocity, Improve Win Ratios
3. Marketplaces Movement - $ 100 B by 2026. (Tackle.io), Disrupt Channel and Cosell
models. SaaS & GSI's looking to tap into $300B durable cloud budgets. Clarity,
prescriptive guidance and partner - to - partner needed.
4. Decade of the Ecosystem Movement – " Partner - to - partner relationships become even
more essential to meeting the demands of modern businesses". – Jay McBain
5. How Do I Pivot? - Will you resist the change, pivot your business, or become extinct? And the 10s of Thousands
of Partners Surrounding
