2. Extreme Commitment
Organizations that "got it right" invested, modeled and
applied "Extreme Commitment" at the top
!
• You can't get to
Chief Ecosystem Officer or Orchestrator
–
until you solve for alignment. Partnership objectives and key
results need to be infused in almost every departmental area of
the company. It needs to be part of your values and you need
to have leaders, each with the same level of commitment
toward partnership execution. When everyone's energy is going
in the same direction, their accumulated drive will kick in and
create an exponential force.
• "Commitment is hard!"
• Primary Questions to ask: "Does our CEO, CFO, CRO
embrace the strategy and does our Chief Channel Officer have
an executive seat at the table?"
