October '13

For the Business of Apparel Decorating

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TRADE IN YOUR WORN-OUT, OLD, created her first samples. Her customers love the endless possibilities as they make their selections from the fabric chart, font chart and thread chart that Roper created just for this product line. "The three initials have been the strongest design all summer. We are developing some new design ideas for the holiday season, including state outlines. We can drop a rhinestone in the state wherever the customer wants it," Roper says. Digital faux And then there is the ever-creative Lynn Rhoades of LCD Embroidery located in Franklin, Tennessee. Rhoades approaches all of her customers' requests with a can-do attitude that translates into unique solutions and new product ideas. She did not want to have to maintain an inventory of fabrics to be able to offer the custom pockets her customers wanted, so she prints them with her digital garment printer—a faux pocket in the truest sense. Rhoades prints the image of a custom patterned pocket with a custom monogram or design on the shirt, creating endless possibilities for her customers. If they can give her a description of the fabric, she can design the background and then drop the monogram or design on top and print a pocket design. According to Rhoades, "It is all too easy to spend more time designing the background image than actually creating the shirt. I get caught up in the fun of creating the designs." EVEN BROKEN DIRECT-TO-GARMENT PRINTER FOR A NEW, RELIABLE BROTHER™ GT-3 SERIES PRINTER GET 5,000 $ * 0 PLUS Through January 31, 2014 TOWARDS YOUR GT-3 SERIES PURCHASE WITH YOUR QUALIFIED TRADE-IN % FINANCING FOR 36 MONTHS† Valid October 1, 2013 - January 31, 2014 NO LEASE PAYMENTS FOR THE FIRST 30 DAYS GT-3 SERIES STARTING AS LOW AS $417/MONTH PLUS TAX AND EXTRAS CONTACT US TODAY AT 1-877-996-9411 OR Images for illustrative purposes only. Samples shown may require white ink models GT-361/GT-381. See Trade-In Program Flyer for complete terms and conditions. Only select models are eligible for trade-in. Offer valid in the U.S.A. and Canada, except where prohibited by law on purchases of a new GT-3 Series made between July 8, 2013 and January 31, 2014 from Brother™ or a participating Authorized Brother Distributor. *The Trade-In Program Application Form must be received and approved by Brother International Corporation before trade-in credit of $5,000 is deducted from the M.S.R.P. at time of order. Customer shall be responsible for all costs associated with the shipment of the trade-in digital Garment Printer or Qualifying Major Parts including but not limited to all packing costs, shipping and handling. A $1,500 installation fee and $300 shipping fee apply with this program; other fees and charges may apply. Brother reserves the right to reject any trade-in machine for the Trade-In Program that does not meet the conditions specified in the terms and conditions of offer. Brother reserves the right to change or terminate program at any time, without notice. Only one (1) trade-in credit per customer. No cash value. Qualifying models for trade-in are: AnaJet®: mPower™ and Sprint® Printers; Kornit Digital Printers; DTG Brand Printers; BelQuette Brand Printers; All American NeoFlex Printers; FlexJet Brand Printers; FreeJet Brand Printers: T-Jet, T-Jet 2, T-Jet 3, T-Jet Blazers; Veloci-Jet, Veloci-T; and Sawgrass™ Technologies Direct Advantage Printers. Inquire with Brother for trade-in on other brands. †Offer may only be combined with Brother GT-3 0% financing offer, based on approved credit (for full terms and conditions of 0% offer go to Not all will qualify. This offer is not available in Canada. ©2013 Brother International Corporation. All rights reserved. Use Info # 190 Capitalize on custom Colorful custom pockets with large monograms are big right now in many markets here in the U.S., no matter how you create them. Just about anything goes. And customers love the idea of completely custom shirts. Add this trending look to your business this fall. They are quick to create and low-cost to produce, making them an ideal candidate to incorporate into your product mix. Get in on the business and pocket more profits that you can imagine. pw 2013 October Printwear PW_OCT13 Ads.indd 55 | 55 9/18/13 11:54 AM

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