SXSW Music 2014 Program Guide
Issue link: http://read.uberflip.com/i/270673
110 | SXSW 2014 Music & Media Conference MUSIC CONFERENCE NEIL YOUNG GRANT CARLTON VICKIE NAUMAN TUESDAY | CONFERENCE PANELS Tuesday | 9:30 AM ROOM 18ABC #NewRules for Reaching Millennials Through Music There has a been a lot of talk about engaging Millennials, with a lack of focus on "how to do it." REVOLT has embarked on a massive ethnographic project, traveling across the country interviewing young people, talking to agency execs and music artists, and is on a mission to identify the #NewRules of media engagement, using music as a connection and passion point. Moderator: Jake Katz, VP, Audience Insights & Strategy, Revolt TV Kevin McGurn, Shazam Tuesday | 11:00 AM ROOM 12AB Event Cinema: Taking Rock 'n Roll to the Big Screen Event cinema and concert theatrical releases are growing worldwide and providing non-peak ticket sales for cinemas and new platforms and revenue streams for the music industry. Hear how this global market got started, how it has been building and what it will mean to musicians and the industry. Grant Calton, CEO, Omniverse Vision Kymberli Frueh-Owens, Sr Dir of Programming, Fathom Events John Rubey, Pres, Rubey Entertainment SALON A | HILTON DOWNTOWN AUSTIN It Takes Money to Make Money: Alternative Funding Financing shouldn't be a dirty word. It's an integral part of the music business, and perhaps the most overwrought topic facing the industry as traditional models give way to 360, equity investments, crowdfunding, self-funding, and royalty advances. Understand exactly what makes each of these tools different, unique, and advantageous. Moderator: Eli Ball, CEO, Lyric Financial Ben Cary, CFO, INgrooves Benji Rogers, Pres & Founder, PledgeMusic John Strohm, Sr Counsel, Loeb & Loeb LLP Tuesday | 12:30 PM SALON A | HILTON DOWNTOWN AUSTIN Elevator Pitch Session Stand up and present an up to 1-minute pitch about a music/technology related company or idea, to connect with others who might be interested in collaboration. Preparation is not necessary - but is definitely encouraged. Brian Zisk, Creator, SF MusicTech Summit ROOM 12AB Stronger Than a Séance: Resurrecting Jerry Garcia Jerry Garcia—head of the Deadheads—inadvertently formed the most social band of all time before the advent of social media. In an effort to combine the two, discover how the unconventional life of a legend informs the immersive and offbeat process. Meet his daughter, Trixie, who will share the personal story of how this project honored her father's memory in ways Jerry himself, would have loved. Moderator: Mark Silverman, Planning Dir, Critical Mass Marc Allan, Mgr, Red Light Management Trixie Garcia, Pres, Jerry Garcia Family LLC, Amy Haiar, Creative Dir, Critical Mass Tuesday | 2:00 PM ROOM 12AB Breaking Big with Sync, 2nd Screen & Smart Devices Since the advent of broadcast commercials, artists and labels have made money by licensing music. With the widespread use of smart devices, there are more opportunities for licensing and a faster time frame. Examine how artists and labels can best maximize this behavior of second screen usage on smart devices to get discovered and paid. Thomas Benski, CEO, Pulse Films Lori Feldman, EVP Brand Partnerships & Creative Synch Licensing, Warner Bros Records Will Mills, Dir, Music & Content, Shazam EntertainmentT Tuesday | 3:30 PM BALLROOM D SXSW Conversation: Rahm Emanuel & Michelle T. Boone In 2012, the City of Chicago's Department of Cultural Affairs and Special Events launched a plan to guide the city's future cultural and economic growth. The goal of this initiative was to establish Chicago as a global destination for creativity, innovation and excellence in the arts. Join the Mayor of Chicago, Rahm Emanuel and Michelle T. Boone, the Commissioner of Chicago's Department of Cultural Affairs and Special Events, as they discuss the impact and the success of this plan so far. Michelle T. Boone, City of Chicago Department of Cultural Affairs Rahm Emanuel, Mayor, City of Chicago ROOM 12AB Is 2014 the Return of the Home Stereo? Over the course of the digital revolution, the dedicated home stereo largely disappeared in favor of mobile listening. In 2014, new companies are betting big on the importance of bringing music back into the most natural listening environment, the home. Tom Grimsditch, Mktg Dir, Spotify John Hamm, CEO, Pono Music Noam Meppen, Sales Dir, Imagination Technologies Vickie Nauman, Pres 7digital US, 7digital SALON A | HILTON DOWNTOWN AUSTIN The 7 Hottest Topics in Web Music Tech in 2014 Music tech companies continue to pop up and provide musicians new ways to connect with fans. While these same companies continue to offer ways to discover new music, it's business as usual. Get to the crux of the issues with a quick-fire session on the seven hottest topics in web, social, and mobile music. Ethan Kaplan, VP Prod, Live Nation Paul Resnikoff, Founder & Publisher, Digital Music News Todd Tate, Prod & Business Dev Mgr, Avenue Live Chris Wiltsee, Dir of Business Dev, BandPage Tuesday | 5:00 PM SALON A | HILTON DOWNTOWN AUSTIN A&R for Music-Tech A new sort of A&R has emerged for record labels and artist managers - evaluating music-tech companies to work with to help their artists connect with fans, generate exposure and make money. Discuss how to best approach artist representatives, what they are looking for an what NOT to say. Moderator: Bill Wilson, VP, Digital Strategy & Business Dev, Music Business Association Bryan Calhoun, VP, New Media & External Affairs, Blueprint Group Cameo Carlson, Head of Digital Business Dev, Borman Ent Dorothy Hui, VP of Digital Mktg, Roc Nation Dan Kruchkow, CMO & Head of Digital Strategy, Crush Music Media Management ROOM 18ABC SXSW Interview: Neil Young Rock legend and SXSW Music Keynote alumnus Neil Young sits down for an interview to discuss his streaming audio brainchild, a high-quality music service called Pono. Young has long been an advocate for studio-quality music in the digital age, and laments the relatively inferior quality offered by the status quo services. Pono, built from the ground-up, is his attempt to remedy this problem, and deliver to the listener the exact, full sounds the artist intends. He is also sure to to share some great stories from his amazing career. Neil Young BENJI ROGERS Open to all SXSW Badges and Artist Wristbands PANELIST INDEX: PAGE 228 Everything subject to change TUESDAY CONVERGENCE PANELS