April/May 2014

A fresh resource for people who plan and manage meetings, events, business travel, promotions and incentive programs. Providing you with inspiration, guidance and great ideas.

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April | May 2014 | Ignitemag.ca | 33 good to know New service ON THE HUNT A new app allows you to create customized scavenger hunts for your attendees by John Schofield Seek with your smartphone and ye shall find: That's the way it works with the Scavenger Hunt Anywhere app—released last year by Toronto- based Scavenger Hunt Anywhere Inc. Available in iPhone, Android and BlackBerry versions, the app works with groups ranging from six to 500 people or more, and is available anywhere there is a cell phone network, says Andrew Long, the company's president and CEO. It's already been used in more than 50 cities in Canada, the US, Australia and New Zealand. Groups can organize their own unguided scavenger hunt using the app, but Long says most companies opt to hire at least one of Scavenger Hunt Anywhere's specially trained guides. The cost for guided hunts ranges from $40 to $100 per participant. Players are divided into teams of five or six, and begin by downloading the app on to at least one or two team members' smartphones. The app chal- lenges each group to answer questions or take specific photos while travelling to particular locations in the city. In Toronto, for example, groups might be asked to take a photo with the CN Tower and Roy Thomson Hall in the background, or to travel to the Hockey Hall of Fame to answer what the statue in front of the building commemorates. Groups must complete as many questions and photos as they can within the time allowed, and scoring depends on the complexity. Scores are tabulated automatically as the hunt progresses, and photos can be instantly downloaded and presented as a slideshow after the hunt is over. "We can even add in a theme," says Long, "so that event planners can match the theme of the scavenger hunt to the theme of their overall event." scavengerhuntanywhere.com * p s p s e •••• •• - €‚ƒ„ … † ‡ˆ.

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