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OZ BENAMRAM WHITE & CASE LLP SALLY GONZALEZ HILDEBRANDT BAKER ROBBINS Forming a KM Strategy for Your Firm L 22 aw firms are among the most knowledge- driven businesses. Consequently, most lawyers have begun to realize that effective knowledge management will help their firms succeed. The greatest challenge faced by KM professionals is how to formulate a strategy that can be successfully realized with practical tactics; that is, how to choose from the many potential projects and select only those that will make the Knowledge Management ILTA White Paper biggest impact on their organizations, and how to put into place the processes that will make the selected initiatives succeed. Without a KM strategy, you may still be able to support spontaneous, grass-roots KM efforts involving enthusiastic groups of lawyers or help your firm play follow-the-leader by pursuing the KM path blazed by other firms. Both courses may deliver a degree of success, but it’s hard to sustain grass-roots initiatives

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