Sign & Digital Graphics

September '14

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38 • September 2014 • S I G N & D I G I T A L G R A P H I C S DIGITAL PRINTING AND FINISHING DIGITAL GRAPHICS You will likely not be competitive if it costs you more to get a project done than the next company. In the end, our business would not have grown to the size it is today with- out the wholesale component. I truly believe there is a need for this service to smaller companies. Wholesale services allow growing companies to offer prod- ucts they normally would not be able to without the risk of overspending on early investments. It can be a strategic way to grow your business. The question remains; will this cre- ate stronger competition? Probably. But either way, you'll be sitting pretty with a powerful piece of equipment that you otherwise would not have been able to afford. SDG The Chicago Loop area was colorfully wrapped in 2012 for Color Jam, Chicago's largest-ever public art installation. Mall graphics. One of the medals stages at the 2010 Vancouver Winter Olympics, as seen in daytime and at night.

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