The Groundsman

October 2014

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Page 27 of 51

IOG BEST PRACTICE 28 the Groundsman October 2014 Visit for more information and digital editions anchester City Football Club continues to develop its match- day activities to ensure that fans get the most out of their experience at the Etihad Stadium. A series of events that start hours before kick-off and continue after the final whistle ensures that all generations, new Blues and seasoned veterans, can enjoy an unforgettable day out. Danny Wilson, director of sales, M Much more than 'a game of two- halves' for Blues' fans Manchester City Football Club continues to improve the visitor experience at the Etihad Stadium thanks to the match-day activities on offer By: Colin Hoskins service and operations says: "We're continually adding value to the match- day experience. Our dedicated fans' zone at 'City Square' (adjacent to the North Stand entrance) has a range of activities which start at least two hours before kick-off'. With a resident DJ, there are interviews with celebrities and former players, live bands, family activities such as face-painting and a multitude of competitions, not to mention a Formula One simulation ride." Over to the stadium, the activities continue, as Danny explains: "As the players arrive, fans have the chance to meet and greet their heroes as they walk the blue carpet. CityTV interviews with players are beamed into City Square on our large screen ensuring everyone hears what they have to say in the build-up to the match."

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