IOG BEST PRACTICE
28
the Groundsman October 2014
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anchester City Football Club
continues to develop its match-
day activities to ensure that
fans get the most out of their
experience at the Etihad Stadium. A
series of events that start hours before
kick-off and continue after the final
whistle ensures that all generations,
new Blues and seasoned veterans, can
enjoy an unforgettable day out.
Danny Wilson, director of sales,
M
Much more than 'a game of two-
halves'
for Blues' fans
Manchester City Football Club continues to improve the visitor experience
at the Etihad Stadium thanks to the match-day activities on offer
By: Colin Hoskins
service and operations says: "We're
continually adding value to the match-
day experience. Our dedicated fans'
zone at 'City Square' (adjacent to the
North Stand entrance) has a range of
activities which start at least two hours
before kick-off'. With a resident DJ,
there are interviews with celebrities
and former players, live bands, family
activities such as face-painting and a
multitude of competitions, not to
mention a Formula One simulation
ride."
Over to the stadium, the activities
continue, as Danny explains: "As the
players arrive, fans have the chance to
meet and greet their heroes as they
walk the blue carpet. CityTV interviews
with players are beamed into City
Square on our large screen ensuring
everyone hears what they have to say
in the build-up to the match."
