Sign & Digital Graphics

December '14

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W hich aspect of a channel letter sign is less visible than the actual letters, but is nonetheless critical to the overall long term per- formance of the sign? The mounting method is the answer. A professional mounting makes a sub- stantial difference in a sign's long-term efficiency and utility. This article focuses on the details of channel letter raceway mounting and the considerations involved with this mounting type. Channel let- ter signage has three primary mounting options: flush, raceway and (less commonly) wireway. ELECTRIC SIGNAGE The Right Way for Raceways Channel letter mounting and installation B y J o h n B a y l i s John Baylis is the Marketing Manager at Direct Sign Wholesale, a whole- sale channel leer manufacturer located in Denver. Contact John at jb@directsignwholesale.com, or visit Direct Sign Wholesale's website at www.directsignwholesale.com. On this sign, the word "Corona's" is raceway mounted. Note the raceway has been painted to blend in with the façade. (Photo courtesy of Action Signs and Graphics in Strasburg, Colorado) What is a raceway? A raceway is a rectangular mounting structure. In a channel letter raceway mount configuration, the letters are mounted to the front of the raceway rather than the actual building substrate. Raceway mount- ing is often specified by property owners. Raceway vs. Flush Mounting Raceways provide an important ben- efit to the building owner. They typically result in fewer mounting holes than flush mounted letters. Raceways require mount- ing holes only for the raceway itself—not for each individual letter. One item to investigate prior to quoting a channel letter sign is whether a raceway is required at a given installation location. Some property owners will not permit flush-letter mounting. If your customer C h a n n e l l e t t e r r a C e w a y s 20 • December 2014 • s i G n & D i G i t a l G r a P h i C s

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