March '15

For the Business of Apparel Decorating

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Page 57 of 118

M A R C H 2 015 P R I N T W E A R M AG . C O M (Image courtesy Celeste Schwartz) 54 HART OF EMBROIDERY Find your business niche with advice from Helen Hart Momsen. 58 STITCH SOLUTIONS Jennifer Cox offers tips on maintaining profitability and controlling your success. 64 TACKLING TERRYCLOTH Erich Campbell ex- plains the nuisances of embroidering on terrycloth. 60 THREAD . . . ACCORDING TO ED Reduce your stitch count to save on production with tips from Ed Levy. 20 1 5 M A RC H PRINTWEAR | 53 68 EXPAND YOUR CAPABILITIES Kristine Shreve outlines the different types of specialty backing. 72 TECH SHOW- CASE: ACCESSORIZE YOUR STITCHES Find the right em- broidery products to support your work.

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