THE SHOP

Performance & Hotrod Business - July '15

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" When you get a cus- tomer who walks through the door and they see the shop a wreck, they won't be too impressed." —John Wargo The Custom Shop Flanagan, Illinois On the importance of keeping a clean shop. See page 44 Highlights from our June issue: • Exhaust Systems • Clutches • Off-Road Performance • Hot Rod Audio ©2015 National Business Media, Inc., all rights reserved. Performance & Hotrod Business (USPS 022-691) is pub- lished monthly by National Business Media, Inc., 2800 W. Midway Blvd, Broomfield, CO 80020; (303) 469-0424; Fax (303) 469-5730. Subscription rates in the US: One year, $45; Two years, $80; Three years, $108. Canada: One year, $76; Two years, $142; Three years $201 (U.S. funds). Mexico/International: One year, $98; Two years, $186; Three years, $267 (U.S. funds). Periodicals Postage Paid, Broomfield, CO 80020-9998 and additional mailing offices. USPS/ National Business Media Automatable Poly. POSTMASTER: Please send address changes to Performance & Hotrod Business, PO Box 460971, Escondido, CA 92046-0971. All items submitted to Performance & Hotrod Busi- ness become the sole property of Performance & Hotrod Business and National Business Media, Inc. and cannot be reproduced without the written consent of the publisher. Advertisers and/or their agencies, jointly and severally, as- sume all liabilities for printed advertisements in Performance & Hotrod Business. Opinions expressed in Performance & Hotrod Business may not necessarily reflect the opinion of the magazine, its management or its advertisers. Letters, photographs and manuscripts welcome. BUSINESS 76 Building a Business Yes, you need a website—but do you know why? By Christina Hill 80 Capitalizing on Dealer Service How shops can improve the customer experience. By Tom Smisek IN EVERY ISSUE Driver's Seat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6 The final ride. Performance & Hotrod News . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8 Industry updates on people, events and more. Made in the USA Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82 The latest and greatest for power professionals. Ad Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 94 Alphabetical listing of this month's advertisers. Performance Alley . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95 Special offers from our advertisers. One More Thing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 96 The Lions' Roar. By Doug Dwyer Page 70 1 Thread Restoration Restoring male or female fastener threads. By Mike Mavrigian 10 LS Crankshaft Reluctor Wheels Installation does not involve the use of a hammer! By Mike Mavrigian 14 Building in Flexibility There are many benefits to expanding your shop's reach. By Ty Housholder 15 Precision Engine Products A compilation of power-producing parts. 4 n Performance & Hotrod Business n July 2015

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