Get to Know Your
Audience
*
*Reflects data of the SXSWedu 2015 audience
Preferred Learning Style
Auditory 10%
Visual 60%
Kinesthetic 30%
6,307 total attendees
63
%
have experience
as classroom
educators
69
%
of attendees
are under the
age of 45
95
%
have a bachelor
or graduate
degree
42
countries
represented
Your audience wants to
LEARN, NETWORK and
BE INSPIRED
Community
43% Educators & Students
29% Business & Industry
18% Government & Non-Profit
10% Other
Educator & Student
Composition
19% Higher Ed Administrators
12% Higher Ed Professors
5% Higher Ed Students
28% K-12 Administrators
32% K-12 Teachers
4% K-12 Students
DA
N
N
Y
M
AT
S
O
N
5
%
43
%
10
%
18
%
29
%
32
%
28
%
19
%
12
%
4
%