SXSW V2V

SXSW V2V 2015 Program Guide

The digital version of the SXSW V2V Guide is now available! Packed full of information, this guide is a must-read before leaving home, and a great resource on the ground.

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29 Monday, July 20 3:15pm Donatello 3: Mentor Sessions Hendrix's passion for real estate began in her hometown of San- ta Barbara, California where she assisted buyers and sellers at a boutique beachside firm. After relocating to Austin, she con- tinued with real estate, working for top producing agents and learning Texas real estate from the ground up. Hendrix came to Realty Austin with a wealth of real estate knowledge and experi- ence and she has been busy with referral clients since she began. She has also acquired an impressive group of friends and col- leagues who embrace Austin and readily recommend her on real estate transactions because she understands the importance of quality, client service. Hendrix is dedicated to achieving the best outcome for her clients. Drosos is an award-winning digital, social and mobile marketing professional. He is the founder of Lodestone, a leading multi-chan- nel marketing campaign platform. Lodestone's platform provides a series of benchmarking and analytics to improve marketing campaign performance and connect a users engagement data to the brands marketing automation and CRM systems. Prior to Lodestone Mark was the Exec Director/VP of Worldwide Interac- tive Marketing for Warner Bros., the COO of Powered a social me- dia agency for Sony, American Express, HP and Radio Shack and the Vice President of Business Development and Digital Marketing at nFusion. Mark holds a MBA from the University of Southern Cal- ifornia and a Bachelor of Science degree from Arizona State. Joy Schoffler, founder and principal of Leverage PR, is a nation- ally recognized author and speaker in the field of innovative financial services marketing and communications. Leverage PR works within the financial services, fin-tech, real estate, consum- er technology and med-tech industries, helping organizations reach their target audiences through strategic public relations initiatives. Within Leverage, Joy oversees day-to-day operations and strategy for all accounts. Prior to launching Leverage PR, Joy served as a senior-level consultant providing strategic com- munications counsel to several growth-phase financial services, fin-tech and other technology firms. Companies that Schoffler has worked with have benefited greatly from her expertise. Michelle Hendrix Realty Austin, Realtor Mark Drosos Lodestone Social Media, Founder Joy Schoffler Leverage PR, Founder & Principal MONDAY

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