RV PRO

September '15

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8 • RV PRO • SEPTEMBER 2015 rv-pro.com DEPARTMENTS Editor's Note .......................................................................... 12 PRO Service Advice: Don Reed ............................................. 58 PRO Sales Advice: Mike Whitty ............................................ 78 Special Product Focus: RV Care ............................................. 90 PRO Business Advice: Vince DiCecco ................................. 108 PRO Business Advice: Wayne Russell .................................. 112 PRO Sales Advice: Don Cooper ........................................... 124 Ad Index .............................................................................. 128 ABOUT THE COVER: This month's cover pays tribute to Elkhart Open House Week, which continues to evolve and grow in its eighth consecutive year. 70 Legacy Brands Live Again RV manufacturers are reviving iconic brand names, seeing value in associating their products with RVs from yesteryear. 74 Shasta Airflyte Demonstrates the Power of Legacy Brands Shasta RV General Manager Mark Lucas offers insights on what prompted Shasta to reintroduce the Airflyte, some of the challenges involved in updating the product, and how it has been received. 84 MORryde is Riding High The Elkhart, Ind.-based supplier credits product diversification for helping it rebound strongly in recent years, along with sourcing from American suppliers. 98 Lone Star Shines The central Texas service shop makes a name for itself by employing veterans and serving veterans and active-duty service members. 104 Buddy to Boss Top management needs to adopt strategies in order to help high- performing employees succeed when they are newly promoted into management positions. 116 Dealer Trends: Retailing Boats & RVs Dealers from across the country with a presence in both markets share their experiences of selling boats and RVs side by side. 120 Earning Retirement Income, Earning Employee Loyalty Employer-sponsored savings plans raise employee satisfaction levels while also earning tax savings for the RV business. FEATURES, continued: Table of Contents p. 70 p. 90

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