Northshore magazine showcases the best that the North Shore of Boston, MA has to offer.
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50 | JANUARY + FEBRUARY 2016 nshoremag.com follows Nicholas (he is a virtually unrivaled lash guru, after all). But what are they coming for, exactly? If he has anything to say about it, it certainly isn't for his own personal stamp on their look; Nicholas prides himself on working with each client's particular characteristics. "Everyone has different proportions, and I find that so welcoming to work with," he says. "Someone with a small face and wide shoulder width? What makeup artist would ever do the same thing for her that they would for someone who's full-faced, like, say, an Adele? I do understand that the industry needs to sell products. But it's the artistry and the person wearing the products that make them look good, not the other way around." He says this openly, even though he himself sells plenty of products as a businessman. At that, he chuckles. "I do, true," he says. "But I'd rather help people understand an approach to their own beauty. If they feel best wearing a lot of makeup, then fantastic. If not, then I don't think people need that many products to look great. They just need to stay on top of everything and tidy up. He- lena Rubinstein said it best," he says, David Nicholas, 9right) and husband David Glenn in their Andover studio (shown below). "when she said, 'There are no ugly women, just lazy women.'" But your average woman look- ing for a makeover or just solid self-maintenance advice is hardly the only client Nicholas works with. He works with plenty of men, too, about how they can strategically use cosmetics to look better—not heavy-handedly, but, as he again calls it, to tidy up. And for decades he's exhaustively volunteered as a pioneer in the development of re- constructive and corrective makeup application, donating his time to help burn victims and clients with skin disorders and facial scars. So what, in the end, ties all of those myriad demographics who sit in his seat together? "Everyone is different," he says. "You have to understand that. And they have to understand that. But my favorite clients are those people who know it's not about how you look," he says. "It's about how you feel about how you look." David Nicholas/ DNI Pros 18 Park St. Andover 617-242-0177 dnimakeup.com By appointment only CONTACT 1. "Matte lips are very in now," he says. "That doesn't mean drying matte. The new demi- matte products are a happy medium. Not too sparkly. Not a lot of glow, gloss, or shine. A demi-matte tinted moisturizer has a flat but luminous effect." 2. "Using a vitamin E stick around the eyes and lips as a primer be- fore applying makeup is a lifesaver for keeping skin hydrat- ed and fresh in cold weather," he says. 3. "Everyone is con- touring, from Adele to the Kardashians," he notes. "There's more blending than in the '70s. It's an intense look, but the products have improved greatly since then, and the look is still dramatic, but far less harsh." 4. The eyes continue to have it. "Lashes are huge, and full—full brows aren't going anywhere," he says. 5. "Colors for winter are all beautifully mut- ed. Chocolate browns and coppers, mocha, and putty-like pinks," he says. "I love that there are pales and deep hues combined." WINTER BEAUTY WISDOM FROM THE MASTER David Nicholas might despise of-the-moment makeup trends, but we all still need a little seasonal advice now and then. He shares these helpful tips with us for winter beauty: