with a glimpse of what SCORE
desert racing is all about.
As the largest global
automotive show for the
aftermarket and racing industry,
the SEMA Show is a great venue
for hosting the SCORE Baja
1000 experience, which was
designed to provide the market
with a better understanding of
desert racing to further fuel the
growing off-road segment that
supports automotive retailers
and aftermarket manufacturers.
"SCORE and off-roading in
general represent an important
and growing segment in the
specialty automotive world,"
said Chris Kersting, SEMA
President, and CEO. "We
appreciate SCORE and the
racing community for bringing
their brand of excitement to the
SEMA Show in Las Vegas. That
presence is helping establish
meaningful connections and
helping the industry gain
exposure to the opportunities
the segment represents. We
look forward to continuing
031
SCORE JOURNAL
THE ENTRANCE TO THE
SCORE BAJA 1000 EXPERIENCE
SHOWCASED SCORE SPONSORS
AND OTHER MANUFACTURERS
LOCATED IN THAT AREA IN
FRONT OF THE SOUTH HALL
DURING THE SEMA SHOW.
SEMA ATTENDEES AND
ANYONE WOULD COULD
GET A TICKET FROM
THE LAS VEGAS 4WHEEL
PARTS STORE, COULD
WITNESS THE 48TH BUD
LIGHT SCORE BAJA 1000
QUALIFYING, PRESNTED BY
BFGOODRICH TIRES.
