The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: http://read.uberflip.com/i/644232
Partner Programming sessions incorporate outside curated content into the SXSW program. 3Ten: 310 West Willie Nelson Boulevard ANALOG by American Greetings: 325 East 6th Street ACL Live: 310 West Willie Nelson Boulevard Capital One House at Antone's: 305 East 5th Street Courtyard Marriott Downtown: 300 East 4th Street JW Marriott: 110 East 2nd Street Hilton Garden Inn: North 500 Interstate 35 Old School Bar: 401 East 6th Street Omni Downtown: 700 San Jacinto Boulevard Parkside: 301 East 6th Street Sheraton Austin: 701 East 11th Street Speakeasy: 412 Congress Avenue Radisson Downtown: East 1st Street Revival Public House: 340 East 2nd Street How Data Is Impacting the Rise of Music Festivals Drew Burchfield, Creighton Burke, Jeff Cuellar, Joah Spearman Friday, March 11 • 2: 00pm • ACL Live at the Moody Theater Presented by Umbel. From Bonnaroo and ACL to Coachella and SXSW, music festivals have gone mainstream, and they're making hundreds of millions of dollars every year. This unprecedented growth has had a significant impact on musicians, fans and the economies of local communities. Learn how the music festival industry is using data and technology to find and retain attendees, improve customer experiences and select bands. Virtual Reality and the New Sales Experience Ben Williams, Eric Oliver, Torsten Wingenter, Stephanie Lamas Saturday, March 12 • 11: 00am • Sheraton Austin: Capitol Ballroom Presented by MediaPost. The next store you enter may be in your head – or on your head. Virtual Reality (VR) and Augmented Reality (AR) systems could revolutionize how marketers interact with consumers and how shoppers experience products. Our panel of pioneering marketers will discuss how they and their customers are exploring virtual space. Will AR make live shopping as data-rich as online browsing? An Honest Conversation with Yik Yak Brooks Buffington, Tyler Droll, Jonathan Strickland Sunday, March 13 • 3 :30pm • Speakeasy Presented by HowStuffWorks. Yik Yak was TechCrunch's Fastest Rising Startup of 2014 – for good reason. In about two years, Founders Brooks Buffington and Tyler Droll have grown Yik Yak into a social media titan. The hyperlocal and anonymous nature of their app makes it compelling, especially for students who use it on college campuses worldwide. Join Brooks and Tyler for a conversation about the ups and downs of their journey. Digital Entrepreneurship and Modern Womanhood Emilie Aries, Cristen Conger, Caroline Ervin, Porsha Thomas Monday, March 14 • 3 :30pm • Speakeasy Presented by HowStuffWorks. Social media and innovative technologies have inspired a new generation of women entrepreneurs. However, success still requires analog ingredients of long hours and business savvy to cut through competition. Meanwhile, the appearance of effortlessness can't be sacrificed. Conger and Ervin, hosts of Stuff Mom Never Told You, chat with a panel of women digital entre- preneurs revolutionizing success. PA L M PA R K B R U S H S Q U A R E PA R K A U D I T O R I U M S H O R E S W AT E R L O O PA R K Brackenridge Hospital U N I V E R S I T Y O F T E X A S C A P I T O L O F T E X A S LAMBIE STREET IH 35 IH 35 BIERCE STR EET To Topfer Theatre & Alamo Drafthouse South Lamar 100 200 100 300 200 400 500 600 700 800 300 400 300 200 400 500 500 600 900 1000 1500 1160 1700 1800 COLORADO STREET LAVACA SOUTH 1ST ST BRAZOS STREET SABINE STREET SABINE STREET SABINE SABINE SAN JACINTO BLVD RED RIVER STREET CONGRESS AVE COLORADO STREET GUADALUPE STREET SAN ANTONIO STREET NUECES STREET RAINEY STREET RIVER STREET HOLLY STREET DAVIS ST DRISKILL ST EAST AVENUE RIO GRANDE STREET SAN JACINTO BLVD TRINITY STREET RED RIVER STREET W 8TH STREET W 7TH STREET W 6TH STREET W 5TH STREET W 4TH STREET W 3RD STREET 3RD STREET RIVERSIDE W CESAR CHAVEZ STREET E CESAR CHAVEZ STREET E 7TH STREET W 9TH STREET W 13TH STREET E 13TH STREET E 14TH STREET W 14TH STREET E 9TH STREET MARTIN LUTHER KING JR BLVD E 10TH STREET W 10TH STREET E 12TH STREET W 12TH STREET W 11TH STREET E 11TH STREET E 15TH STREET W 15TH STREET W 16TH STREET W 17TH STREET W 18TH STREET E 6TH STREET E 5TH STREET E 4TH STREET NECHES STREET BRAZOS STREET BART O N SPRINGS RD TRINITY STREET W 2ND STREET W WILLIE NELSON BOULEVARD SHERATON AUSTIN COURTYARD MARRIOTT CAPITAL ONE HOUSE AT ANTONE'S OMNI DOWNTOWN PARKSIDE OLD SCHOOL RADISSON DOWNTOWN HILTON GARDEN INN SPEAKEASY REVIVAL PUBLIC HOUSE 3TEN MAGGIE MAE'S ANALOG BY AMERICAN GREETINGS ACL LIVE AT THE MOODY THEATER JW MARRIOTT AUSTIN CONVENTION CENTER PARTNER PROGRAMMING Brooks Buffington Jonathan Strickland Cristen Conger Caroline Ervin FESTIVAL SESSIONS 1 5 0 P A R T N E R P R O G R A M M I N G S X S W. C O M