2016 SXSW Interactive

2016 SXSW Interactive Program Guide

The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!

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With an ever-growing presence from the fashion and tech community at SXSW, SXstyle offers a platform for creatives in these communities to converge, learn and inno- vate. SXstyle delves into topics ranging from the future of retail, wearable technology, sustainable fashion and more. SXstyle also features sessions with Emily Weiss and Amber Venz which will take place at the Austin Convention Center. SXstyle at the Westin is a Convergence track. The SXstyle Spotlights highlight innovative design, future of retail technologies and more. The Showcase is happening March 11–13 from 3:00–7:00pm with a daily happy hour from 6:00–7:00pm on the 3rd floor of the Westin. Westin Austin Downtown 310 East. 5th Street 3rd Floor: Continental 1-2, Continental 3 Building a Philanthropic Fashion Empire: Do Good Kendra Scott and Callie O'Neill Friday, March 11 • 12:30pm • Westin: Continental 3 Driven by her stepfather's inspiring message of "You Do Good," Kendra Scott discusses the importance of build- ing real connections with your customers and employees. Giving back builds loyalty and a genuine connection with the consumer that drives business. She'll discuss her commitment to maintaining authentic connections both internally and on a local level as she nationally scales her business. Queer Style: Visual Activism and Fashion's Frontier Aja Aguirre, Anita Dolce Vita, Leon Wu, Sonny Oram Friday, March 11 • 3 :30pm • Westin: Continental 1-2 Queer style is the next frontier of fashion. Brands are now designing gender-neutral clothing and casting androgynous models, making queer style a multimillion dollar industry on crowd funding alone. Panelists will discuss queer style as a business and form of visual activism, providing attendees knowledge about how to succeed in this growing market using approaches that are culturally competent. Fair Fashion: Profitability and Sustainability Cara Smyth, Frank Zambrelli, Laurent Claquin Saturday, March 12 • 11: 00am • Westin: Continental 3 Globally, one in six people work in apparel, and women represent 80 percent of the supply chain. While this scale and global integration propel fashion to a top rank on any impact index, it is its nature of constant reinvention that also becomes its opportunity for rapid reevaluation and transformation. Acceptance Revolution: Fashion's New Body Ashley Graham, Joe Zee Sunday, March 13 • 11: 00am • Westin: Continental 1-2 The fashion industry is in the middle of an acceptance revolu- tion. Models of all shapes, sizes and gender identities aren't just being acknowledged – but celebrated. At the forefront of this revolution is model Ashley Graham who is reaching a new generation of young women who have the ability to reshape the national conversation around size and beauty. $5 Trillion Question: What's the Future of Retail Katherine Power, Melanie Bender, Michael Schrage Saturday, March 12 • 9 :30am • Westin: Continental 3 Retail is the five trillion dollar driving force of the modern economy. Yet today's SoLoMo shopping is almost unrecognizable from models of the past. With the pace of innovation only escalating, in 10 years what will retail look like? Join industry leaders to explore how tech, culture and commerce will converge. Moody Spotlight Broken Spoke Spotlight Threadgill Spotlight Saxon Spotlight The Gallery Lounge Continental 3 Continental 1-2 East 5 th Street San Jacinto Boulevard Level 3 MAP KEY Restroom Elevator Stairs SXSTYLE Ashley Graham Cara Smyth Sonny Oram Kendra Scott FESTIVAL SESSIONS 1 9 3 2 0 1 6 S X S W I N T E R A C T I V E P R O G R A M G U I D E S X S T Y L E

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