SXSW EDU

120 SXSWedu 2016 Wednesday 3:30 PM - 4:30 PM Continuing Education Graduating to Digital-First Branding in Higher Ed ACC | Room 12AB | Panel | #digital1st Digital marketing strategies framed by modern, responsive and content-rich websites are becoming high-priority tools for schools to impact the decision-making of prospective students and sup- porters. Higher ed institutions face their own unique challenges. The importance of conveying a school's essence, relevance in the world, and the future it can offer students is elemental. Hear from experts in marketing and communications from leading institutions discuss their greatest challenges and debate digital marketing strategies, including: digital-first branding, PSRM (Prospective Stu- dent Relationship Management), authenticity in experience content and user experience vs. immersion. Gene Lewis, Digital Pulp, Cathy Canney, MIT Sloan School of Management, Alexandra Day, The Juilliard School, Carol Keese, University of Virginia 3:30 PM - 4:30 PM Educational Equality Igniting a Practice Revolution ACC | Room 18ABC | Featured CPE As with any endeavor a student pursues—chess, violin or skate- boarding—the key to success on the SAT is dedicated practice. At SXSWedu 2014, the College Board announced plans for a new SAT, including an unprecedented partnership with Khan Academy to of- fer a free, personalized practice platform. Today, every student with access to the internet has access to world-class tools for focused and productive SAT practice. This has dramatic implications for equity in our world. Join panelists as they discuss how they teamed up to ignite a practice revolution that empowers students with the skills to do their best on the SAT, in college and beyond. Damon A Williams, Boys & Girls Clubs of America, David Coleman, The College Board, Sal Khan, Khan Academy, Barbara Jenkins, Orange County Public Schools 3:30 PM - 5:30 PM Educational Equality Southeast 67 ACC | Room 8AB | Film Southeast 67 is the twenty year story of a group of African Amer- ican students in Washington, D.C. who were promised college scholarships at the age of twelve, yet struggled with daily survival in a neighborhood devastated by the 1980's crack epidemic. 3:30 PM - 4:30 PM Implementation Institutionalizing Student Success at Universities Hilton | Salon C | Panel | #Imagineif Hosted by the Bill & Melinda Gates Foundation: The Bill & Melinda Gates Foundation's iPASS (integrated planning and advising for student success) initiative is supporting several institutions as they implement technologies to improve student retention rates and create a campus culture to aid student progress. Hear from a variety of university leaders as they share their real life experiences of deploying comprehensive programs to increase student success; learn from their fresh approaches, pressing challenges, ground- breaking triumphs, and future plans to drive more momentum at their institutions. Michael Feldstein, MindWires Consulting, Michael Brake, Colorado State University, Richard Sluder, Middle Tennessee State University, Vanessa Kenon, The University of Texas at San Antonio 3:30 PM - 4:30 PM Learning Spaces Reimagine Professional Learning Meet Up ACC | Room 18D | Meet Up | #reimaginePD Join other teachers, just like you, who are designing solutions to solve the biggest challenges in education today. We will reimagine professional learning so that we can continue to grow, feel inspired and have the greatest impact on our students. Our interactive meetup will give you a chance to engage in creative thinking, pro- totype solutions and make great connections with educators and Teachers Guild coaches. Molly McMahon, IDEO, Donna Teuber, Richland School District Two 3:30 PM - 4:30 PM Implementation Promises and Perils of Open Learning for Kids Hilton | Salon E | Panel How do you build a safe, open online learning community for kids? Learning thrives when kids have the agency to connect, collaborate and share. With this comes unique challenges in maintaining a safe and friendly environment for kids with diverse backgrounds and interests. Hear from educators and community organizers from Scratch, DIY.org and Connected Camps about the benefits and challenges of nurturing large scale open creative learning commu- nities. Chalon Bridges, DIY, Tara Brown, Connected Camps, Eric Schilling, Scratch 3:30 PM - 4:30 PM Data Analytics Analytic Catalytics - Powerful Analytics Innovation JW | Salon 6 | Solo | #CivSummit Hosted by Civitas Learning: These TED-style talks from Civitas Learning partner institutions will highlight how they are improving student success by bringing systems (and people) together and optimizing data, developing hypotheses and diving into insights, preparing to take action and planning how to measure and accu- rately report on the impact of their work. Lisa McIntyre, Arizona State University, Jeff King, University of Central Oklahoma, Celeste Schwartz, Montgomery County Community College, Andrea Servan, Coast Community College 3:30 PM - 4:30 PM Leadership Driving Student Voice in Educational Design Hilton | Salon G | Panel | #KidsThink The most common voice left out of education is that of students. During this panel, XQ student ambassadors will participate in a student-driven conversation about today's American high schools and how change must involve student perspectives. The first part of the panel will be a discussion about what is happening in high school today, how and where we are failing to prepare students and ideas for what can be different. The second part of the discussion will be opened to the audience, who can query the panelists to test their ideas and thoughts by asking the opinion of the student "focus group." Ashley Simon, Massachusetts Institute of Technology, Cynthia Erenas, Student, Owen Brown, Jim Hill High School, Courtney Brousseau, Universi- ty of California at Berkeley

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