Northshore Magazine

July 2012

Northshore magazine showcases the best that the North Shore of Boston, MA has to offer.

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Discover the Difference at Tri-City Sales ne Composting Loading Zone: Black Earth Hauler at work, picking up compostable rubbish. SALEM 262 Highland Avenue, Salem, MA Mon.-Thurs. 9am - 8 pm; Tues., Weds., Fri. & Sat. 9am - 6 pm; Sun. 11am - 5pm IPSWICH 77 Turnpike Road, Ipswich, MA Mon.-Sat. 9am - 6pm; Sun. 11am - 5pm www.tri-city-sales.com Like us on Facebook! one, attached a barrel to it, and hit the 'up' button. It made it up a few feet and then exploded. I was stoked, though. It moved! We just needed to beef it up." at the shalin liu The stars are out this Summer! SHALIN LIU PERFORMANCE CENTER 37 Main St., Rockport, Massachusetts • • • SEATS TODAY! • • • ORDER YOUR INTRODUCING The Rockport Jazz Festival August 15–19, 2012 JAZZ John Pizzarelli Arturo Sandoval Cape Ann Big Band John Jorgensen Quintet Tierney Sutton Band Grace Kelly Roy Haynes EllisMarsalis Ann Hampton Callaway Pokey LaFarge and the South City Three CELTIC Solas POP &WORLD Ladysmith Black Mambazo Jayme Stone Paula Cole FOLK Judy Collins AbigailWashburn TomRush The truck wasn't the only one in the company that needed help at that time, so when Miller ran into Justin Sandler, a friend from summers past, he asked him if he'd help sell his service and continue to grow the company, which had doubled its client roster to 12. When Sandler, 25, a Manchester-by-the- Sea native, agreed to be sales manager in July 2011, Miller was thrilled because he now had someone who knew the area and was admittedly better at pushing the idea than he was. "Convincing the ones who love the idea but have mi- � � � � � � JULY THROUGH AUGUST nor concerns is a challenge," says Sandler. "Quelling those concerns and pushing them to go that little bit further is what we're trying to do. Everyone 'loves' the idea, but there's a clear difference between loving the idea and implementing it." Many businesses, even those that call themselves sustain- able, show reluctance. Sandler says in addition to the "ick" factor, owners are worried about having enough space for the barrels, finding the time to educate and train their staff about what can and can't be composted, and the start-up costs—not to mention potential rodent and bug problems. New clients need to buy barrels and have the option of buying compostable bags, which, even at cost, are twice as expensive as regular garbage bags. Penny Petronzio was "greening" Green Land Cafe— swapping plastic straws, to-go containers, and cups with their compostable counterparts—when she interviewed the Black Earth Hauler team. She loved how excited Miller and Sandler were about composting, and she signed on. Over time, she was able to eliminate one weekly Dumpster pickup. Green Land's monthly trash removal bill went from around $800 to $500, while composting only cost her $80 a month. "As the general manager, I saw the bottom line, in addition to the good we were doing," she says. "It was very rewarding 96 nshoremag.com July 2012 www.rockportmusic.org : : 978.546.7391 nshoremag.com July 2012

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