Sign & Digital Graphics

2012 Buyers Guide

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Page 29 of 103

AUTO ART CONTEST STREET VEHICLE When Azzkikr Custom Motorcycles was preparing for the Sturgis Motorcycle PL AC E STREET VEHICLE Rally, it wanted to bring in a vehicle featuring graphics that would turn heads with a hardcore look, says Jonathan Glen, owner of Canawrap Imaging. Glen pulled elements from Azzkikr Custom Motorcycles' other branding pieces and included images such as fi re motif and a fl oating helmet from the logo. "You can't go wrong with skulls and fl ames when you're in that world," Glen says. "The thing that we really dug on our end was incorporating the fl ame with the skull, which blended in perfectly within the whole graphic." Jonathan Glen Canawrap Imaging Inc. New Westminster, B.C., Canada Glen especially enjoyed this project because Azzkikr Custom Motorcycles gave him leeway to get creative with the design, he says. Rather than provide strict specifi cations, the client trusted Glen to tap into his own artistic creativity. "When someone comes to the table and just says, 'Make it look really cool,' that opens up a lot of creativity and allows us to make something really fun," Glen says. To create this wrap, Glen built the design using Adobe Illustrator and Adobe Photoshop, and the wrap was printed using an HP9000 onto 3M 1080v3 vinyl and laminated on a Seal62 with 3M 8518 overlaminate. In the end, both Glen and Azzkikr Custom Motorcycles were pleased with the wrap, he says. Just as the client wanted, the wrap turned heads and caught plenty of positive attention. "It was so fun to park it in the parking lot and stand back and watch it," Glen says. "It totally has a lot of personality. The client was stoked, and it received nothing but positive comments." SIGN & DIGITAL GRAPHICS

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