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Fall 2016 - 61 www.turftrends.com ANUVIA GRAND OPENING Anuvia Plant Nutrients Opens $98M Facility to Serve Ag and Turf Markets Anuvia Plant Nutrients announces the opening of its environmentally friendly, enhanced efficiency fertilizer production facility in the central Florida town of Zellwood. The state-of-the-art $98 million plant started production in April and has capacity to produce greater than 200 tons of product daily. Anuvia's products include GreenTRX for the turf industry and SymTRX for the agricultural sector. "The Grand Opening signals a new era of organic material utilization and plant nutrient technology," said Amy Yoder, Anuvia CEO. "Our technology is innovative, unique and sustainable. Organic materials are consumed and processed into a homogenous multi-nutrient enhanced efficiency product." According to Yoder, the technology is based on a novel slow-release delivery system called the Organic MaTRX. "It is a natural and intuitive delivery system unlike any other. This mechanism mimics what happens with organic matter in the soil. It does not use any of the current coating technologies being used by other slow-release products." "Anuvia homogenous multi-nutrient products fit into any plant nutrient program. They provide efficient nutrient delivery and place 16 percent organic matter back into the soil, which contributes to soil health," said Hugh MacGillivray, executive vice president marketing and business development. The Zellwood facility is the first site for Anuvia's production facilities. Plans are underway to build additional capacity at the Zellwood site. Other locations are under investigation. For details, visit www.anuviaplantnutrients.com