July '12

For the Business of Apparel Decorating

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looks like a miniature hand iron with a handle and allows application in small spaces between seams and other obstruc- tions. While there are tacking irons at all price points, one with an adjustable tem- perature range is paramount in order to accommodate the variety of transfer and adhesive types. Even with the use of special tools, it is of critical importance to evaluate the spe- cific placement of a graphic on a shoe prior to approving that it can be done. Try to stay away from printing designs extremely close to the sole of the shoe, for example. Another area of concern when decorat- ing shoes is the possibility of the shoe material melting, as it often consists of leather, soft plastic or another synthetic product. Here, a special flexible silicone application pad will help to limit risk. Simply place the flex pad over the entire area of the shoe that will come in contact with the heat. If accommodating a pair of shoes per application, invest in a couple of them. Now, with a basic understanding of the tools and accessories required, let's look at trans- fer types. Most types of heat applied film product will adhere to shoes, meaning a vinyl cutter workflow can be leveraged for customization. Mimaki TS34_H_PW0712_Layout 1 6/8/12 10:07 AM Page 1 TRANSFER TYPES Generally, the transfer media itself is very low-cost for these applications as designs are typically small and don't require a lot of material. Upon sourcing a film, ensure its ability to achieve designs with fine details. Also, a stronger adhesive will yield longer-lasting re- sults and, the thinner the material, the better. Any raised edge will facilitate the possibility of abrasion, especially if designed for cleats and game use. Most heat-applied films offer Be competitive by being more productive. High speed, dye-sub transfers. When you're focused on fabric applications, Mimaki's newest TS34-1800A – a wide 74" sublimation printer designed specifically for the dye-sublimation transfer market – is engineered to give you a productive edge on the competition. It is ideal for the growing soft signage market, retail banners, and flags along with sportswear applications due to the durability and quick drying capability of polyester material. TS34-1800A features: High speed – 345 sqft/hr in 4-color mode. An optional front Drying Fan attachment shortens drying time for a faster continuous take-up. Two newly developed piezo print heads in a staggered arrangement facilitate a wider printing coverage. 540, 720, 1440 dpi print resolutions with variable dot technology. Uninterrupted Ink Supply System (UISS) ensures continuous ink supply of SB52 dye sublimation ink. Optional Bulk Ink System is available for extended runs. Long Beach, CA Aug. 16-18 BOOTH 413 EMAIL INFO ATL 888-530-3988 BOS 888-530-3986 CHI 888-530-3985 LA 888-530-3987 © 2012 Mimaki USA, Inc. Use INFO # 247 2012 JULY PRINTWEAR | 37

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