October '16

For the Business of Apparel Decorating

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Page 17 of 102

2 0 1 6 O C T O B E R P R I N T W E A R || 15 UNDERSTANDING THE "TRUST TRIANGLE" Dudley and Cooper have developed a mod- el that illustrates the relationship between trust and people's behavior. That model is called the Trust Triangle. A triangle is used not simply because it's a convenient way to deal with three separate elements, but to demonstrate the extent to which the individual elements in such an arrangement are equally important and in- terdependent. In Situation 1 from the previous page, you may have gone with your gut feeling and dictated the higher price for your new product line. Treating your staff as internal customers, you may have tried to sell them on the idea of launching the product at the higher price, leaving the possibility open to adjusting it after a few months, if sales do not meet forecast. Listening to your inner wisdom in this way is an example of having a high degree of self-trust. If your sales staff easily persuaded you to second-guess yourself, perhaps your self- trust is in need of shoring up. In such a case, you may have rationalized your decision to launch with a lower price as a demonstra- tion of the way you're able to trust others. Be honest with yourself as to why you de- cided the way you did. Who is most quali- fied to set profitable prices for your prod- ucts—you or your sales force? Self-trust begins with consciously understanding Being Trustworthy Trusting Others Self-Trust Computer-to-Screen for Any Budget • Excellent Density • Eliminates Film • Accurate Registration ∠ 匀琀爀攀愀洀氀椀渀攀猀 䔀昀ǻ挀椀攀渀挀礀 • Improves Quality EXILE Technologies now offers two options in CTS technology. 吀栀攀 匀瀀礀搀攀爀 䤀䤀 猀礀猀琀攀洀 椀猀 漀甀爀 ˻愀最猀栀椀瀀 瀀爀椀渀琀攀爀 瀀爀漀瘀椀搀椀渀最 栀椀最栀  猀瀀攀攀搀 愀渀搀 栀椀最栀 焀甀愀氀椀琀礀Ⰰ 眀栀椀氀攀 琀栀攀 愀氀氀 渀攀眀 䘀爀攀攀匀琀礀氀攀爀 䠀礀戀爀椀搀  搀攀氀椀瘀攀爀猀 焀甀愀氀椀琀礀 眀椀琀栀 愀 瀀爀椀挀攀 琀愀最 琀栀愀琀 礀漀甀 樀甀猀琀 挀愀渀ᤠ琀 愀昀昀漀爀搀 琀漀 猀愀礀  渀漀 琀漀⸀ 吀栀攀 䘀爀攀攀匀琀礀氀攀爀 愀氀猀漀 搀漀甀戀氀攀猀 愀猀 愀 䐀吀䜀 瀀爀椀渀琀攀爀℀ 䨀甀猀琀 瀀甀琀 椀渀  挀漀氀漀爀 椀渀欀 挀愀爀琀爀椀搀最攀猀 愀渀搀 礀漀甀 栀愀瘀攀 挀漀渀瘀攀爀琀攀搀 琀栀攀 猀礀猀琀攀洀 琀漀  搀椀爀攀挀琀氀礀 瀀爀椀渀琀 漀渀 昀愀戀爀椀挀⸀ 1/3 THE COST of other CTS SYSTEMS!! CTS & DTG with one PRINTER!!

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