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Spudman Today 2017 Day 1

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ISSUE #1 TODAY at a Glance www.spudman.com Thursday, January 5, 2017 Spudman Toda y [ [ 2017 Show Daily • Meet the Chefs, Page 3 • Technological Transformation with Rich Karlgaard, Page 8 • Never Give Up on a Dream, Page 10 INSIDE San Francisco: A Treat for Potato Growers By Dan Lake and Carl Hoverson Co-chairmen, Potato Expo 2017 Steering Committee W elcome to the ninth annual Potato EXPO! On behalf of the steering committee, we are excited to welcome you to San Francisco — a first-time host city for the largest potato industry conference and trade show in North America. This year we have more than 2,000 growers, packers, shippers and every link in the potato supply chain here in one building. We are glad you are here to experience it. On an annual basis, we ask attendees why they attend the Potato EXPO and the No. 1 reason every year is networking. The connections you make this week and the partnerships you form will open doors to new ideas and innovations you can bring back to your business. The impact of the Potato EXPO lasts all year. Today you will have endless opportunities to talk potatoes with growers and industry partners. We hope you share our excitement about the possibilities to be found at Potato Expo. Yesterday's Spud Nation Throwdown showed us how potatoes allow international chefs the freedom Dan Lake Carl Hoverson WELCOME continued on page 4 FULL SCHEDULE on page 12 Thursday, January 5 Show Hours 8 a.m. to 12:15 p.m. 2 p.m. to 5 p.m. Exhibit Hall, Level 1 Registration 7:30 a.m. to 5 p.m. Rotunda General Session 9 a.m. to 10 a.m. Four Megatrends & Three Best Practices That Will Shape Your Business Future Rich Karlgaard, Forbes magazine Ballroom, Level 3 10 a.m. to 10:30 a.m. Spud Nation Throwdown Panel Phil Lempert, The Supermarket Guru Ballroom, Level 3 EXPO Stage session 10:45 a.m. to 11:45 a.m. The Power of Ag Data Remington Kendall, Granular Exhibit Hall, Expo Stage, Level 1 Keynote luncheon 12:30 p.m. to 2 p.m. Never Give Up on a Dream Jim "The Rookie" Morris Ballroom, Level 3

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