Sign & Digital Graphics

January '17

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60 • January 2017 • S I G N & D I G I T A L G R A P H I C S S T A N D O F F S The Amazing Value of A look at how standoff systems provide many benefits to signage displays B Y R Y A N F U G L E R ARCHITECTURAL AND ENVIRONMENTAL This image shows how standoffs fit together to bring the intended signage away from the wall. (Image courtesy of Metomic Corporation) Standoffs Ryan Fugler is a freelance writer and former edi- tor of Wraps magazine. He can be reached at rnfugler@gmail.com with questions or comments. W ith signage, it's not always the grand, overwhelming, spectacular signs that make the biggest impression. For example, at Pizazz Display Systems Limited, the company follows "Warren Buffet's obser- vation that 'price is what you pay, value is what you get,'" says David Pountney, marketing director for Pizazz Display Systems. Here's another motto that might also apply: Don't overcomplicate things. Sign presentation is important, no doubt, and it can be done in a way that accentuates a display in a professional and tasteful manner. It also doesn't have to cost an arm and a leg to do so. This is what standoffs bring to the table— dimension, visibility and cost-savings. In addition, standoff signs are rela- tively easy to install and can be used as part of a more involved signage scheme. On the Market The purpose of a sign standoff is simple, really. "A typical sign standoff setup will use four standoffs, one on each corner to mount the sign to a wall. Some of the more unique uses for standoffs we have seen would be to raise coffee table glass and to make multi-level image dis- plays," says Chris Howard, marketing coordinator, Gyford StandOff Systems. More traditionally, they are used in office buildings, with directories, on ADA

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