March '17

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R V M A N U F A C T U R E R S RUVs on the Rise Thor's 'new category' motorhomes are making solid inroads with a new generation of RVer. By Steve Bibler 24 • RV PRO • March 2017 rv-pro.com I t's not every day a new category of RV debuts, so when Thor Motor Coach introduced the first "recreational utility vehicle" (RUV) at the 2013 Elkhart County Open House it was met with a great deal of fanfare. That year, TMC designed and began manufacturing the Class A-style Axis and Vegas motorhomes on a Ford E-350 chassis more commonly associated with Class C motorhomes – marking an industry first. Sized like a large SUV (hence the name), the first RUVs measured just a bit longer than 25 feet, 8 feet wide and 11 feet tall, allowing them to fit into many spaces where traditional RVs couldn't go. PHOTO BY STEVE TOEPP / MIDWEST PHOTOGRAPHICS Jon Krider, Thor Motor Coach's vice president of product development, is pictured next to one of the company's "recreational utility vehicles" in front of the TMC plant in Elkhart. Thor has touted its RUVs, which debuted in 2013, as being a new category of motorhome.

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