Advertising Week Europe

Advertising Week Europe 2017 Official Guide

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E V E N T S 1:15-2:00 PM FAST COMPANY STAGE 1.2 Billion Stories What opportunities does the continent present based on its population? This panel will attempt to capture the diverse opportunities within the African continent and "pitch" Africa to the rest of the world. The panel will also be geared at showcasing the big wins by corporations within the African continent over the last decade and more. MODERATOR Tokini Peterside Dir.&Founder, TP-COLLECTIVE; ART X Afolabi Imoukhuede Senior Special Asst. to President on Job Creation/Youth Employment, OFFICE OF THE VICE PRESIDENT Qondisa Ngwenya Owner, OCTAGON SOUTH AFRICA AT OCTAGON WORLDWIDE INC. PRESENTED BY REPUBLICOM 1:30-2:20 PM WORKSHOP STAGE BriefToOutputInOneDay: TheResultsAndPanelDiscussion The Media Trust Charity Challenge in association with Facebook brought together a multi-disciplinary team of rising stars from the industry at the start of AWE to answer a charity communications brief that really matters. Media Trust mounted a nationwide search for a charity to challenge this handpicked team. PRESENTED BY MEDIA TRUST 1:30-2:15 PM SHUTTERSTOCK STAGE Standing Tall In A Post-Truth World Journalism is under attack and yet it is more valuable than ever (Latest research from Moat — Quality Benchmarks, clearly demonstrate the linkage between trusted journalism in the battle for attention and engagement across video, mobile and desktop) Never has there been a time when there has been such an emphasis on quality journalism from trusted publishers. In this session, leading editors/journalists and media specialists will discuss the impact that recent political decisions have made on how business operates and the responsibility publishers have to provide unbiassed, factual content and the impact that fake news can have in real time. MODERATOR Rupert Turnbull Group Int. Publisher, TIME & FORTUNE PRESENTED BY TIME INC. 1:15-2:00 PM 1:30-2:20 PM 1:30-2:15 PM 12:45-1:30 PM SHUTTERSTOCK STAGE Cosmopolitan Presents: The Future Of Tech & The Millennial Consumer The last five years has seen a technology explosion that's shaped the way we date, chat, cook and shop. But what if we've only just scratched the surface of what's possible? And what does the future hold for the next technological frontier? More importantly, how will millennials - that burgeoning consumer class – shape the conversation? Cosmopolitan UK editor, Farrah Storr, sits down with leading industry founders to discuss just that. Expect virtual reality, artificial intelligence, dating apps, e-commerce and more. MODERATOR Farrah Storr Editor, Cosmopolitan UK, HEARST UK Robyn Exton CEO, HER Lisa Le Gresley CEO & Co-Founder, NUX STUDIOS, WANDS Daniel Murray Co-Founder, GRABBLE PRESENTED BY HEARST MAGAZINES UK 1:00-1:50 PM IPA CENTENARY STAGE Thoughts From The Head Of Advertising: A Talk By Mark Denton Esq Time Inc. presents a uniquely engaging, informative and (slightly) crazy talk by legendary creative Mark Denton which will teach you how to "get your money's worth from creative people." Mark talks about how he successfully applies creative advertising principles to his own life – including recruiting a lot of people more talented than he is to help. Mark Denton Founder, COY COMMUNICATIONS PRESENTED BY TIME INC. 1:00-1:40 PM SNAPCHAT SECRET GARDEN Snapchat Discover Picnic Check for latest updates. PRESENTED BY SNAPCHAT 12:45-1:30 PM 1:00-1:50 PM 1:00-1:40 PM 1 2 6

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