Advertising Week Europe

Advertising Week Europe 2017 Official Guide

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ARTIFICIAL INTELLIGENCE IS TRANSFORMING HOW THE INDUSTRY WORKS INNOVATION The Brains Behind a Smarter Marketing World President Obama names Richard L. Garwin a recipient of the Presidential Medal of Freedom DR. RICHARD L. GARWIN IBM RESEARCH, CIRCA 1954 IBM inventors received a record breaking 8,088 US patents during 2016, the company's 24th consecutive year of patent leadership 36% Surveyed Gen Zers want to submit ideas for product design Less Than 30% of surveyed Gen Zers are willing to share health and wellness, location, personal life or payment information 66% Surveyed Gen Zers agree it matters that the brand sells high quality products IBM CLOUD 50+ DATA CENTERS IN 6 CONTINENTS IBM Samsung Canon Qualcomm Google Intel LG Electronics Microsoft TSMC Sony 2016 PATENTS TOP 10 COMPANIES by Jacob Gedetsis

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