Advertising Week Europe

Advertising Week Europe 2017 Official Guide

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THE MOST SIGNIFICANT 120 MARKETING MOMENTS FROM THE LAST 120 YEARS Published by The Drum to mark the 120th anniversary of the Advertising Club of New York, this book celebrates 120 key moments which have defined the industry. From the first TV commercials to the transformation of an ugly German car into a global icon. Thank you to our contributors: With contribution from Madison Avenue's finest, the book is now on sale at thedrum.com/marketingmomentsbook

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