Advertising Week Europe

Advertising Week Europe 2017 Official Guide

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E V E N T S 6 8 11:30-12:20 PM WORKSHOP STAGE That's News Folks Inspired by recent political upheaval, the business of satire is booming. A single image can sometimes shout louder than a thousand words—becoming iconic and inspiring millions. Join The Independent's editor, Christian Broughton and political cartoonist, Dave Brown, for a rare glimpse into the thought process behind the quick-witted cartoons that capture the mood of the nation, and are shared around the world. Christian Broughton Editor, INDEPENDENT.CO.UK Dave Brown Political Cartoonist PRESENTED BY ESI MEDIA 11:45-12:30 PM SHUTTERSTOCK STAGE Campaign Media Roundtable Media is in the midst of a creative renaissance. Like the walls of Jericho, technology and evolving consumer behaviour have crumbled the walls which once stood between creative and media. Success today is derived from thinking and acting different. Insiders look at digital delivery; the evolution of newspapers & magazines and what it means for brands and how public opinion is shaped; the democratisation of content production, who's hot, and what's next. MODERATOR Gideon Spanier Head, Media, CAMPAIGN & MEDIA WEEK Catherine Becker CEO, VCCP Iain Jacob CEO EMEA, PUBLICIS MEDIA Nick Hurrell CEO, GEORGE & DRAGON 11:45-12:30 PM THE GUARDIAN STAGE Africa's Mobile Revolution Necessity is indeed the mother of invention. Nowhere is this manifested with higher impact than across Africa, a continent widely regarded as the global centre of mobile innovation. Leaders on the front lines of Africa's mobile revolution take us on an unexpected and amazing tech-driven journey. PRESENTED BY REPUBLICOM 11:30-12:20 PM 11:45-12:30 PM 11:45-12:30 PM 11:00-11:45 AM SHUTTERSTOCK STAGE Risky Business? The Art Of Reinvention A 2017 study from The Lighthouse Company highlights a staggering 39% of industry leaders have recently considered reinventing themselves professionally in a new sector. Join Lighthouse founder Kathleen Saxton and three individuals who have shown the courage, tenacity and ambition required to take such a career-changing leap of faith: Anna Jones (former CEO of Hearst UK, now founder of AllBright), Kate Thornton (former TV presenter, now founder of TBSeen) and Rev. Richard Coles (ex-Communard turned vicar). Rev. Richard Coles Vicar of Finedon, THE CHURCH OF ENGLAND Anna Jones Co-Founder, ALLBRIGHT & SHARESTYLE Kathleen Saxton Founder, THE LIGHTHOUSE CO. & PSYCHED Kate Thornton Founder & Editor-in-Chief, TBSEEN PRESENTED BY THE LIGHTHOUSE COMPANY 11:15-11:45 AM SNAPCHAT SECRET GARDEN How To Snapchat Check AdvertisingWeek.com/Europe for latest updates. PRESENTED BY SNAPCHAT 11:15-12:00 PM FAST COMPANY STAGE Building Brands In An Attention Economy Across every screen consumers are increasingly in control, curating both their content and advertising experience; marketers must vie not just to reach their audience but capture their attention. Matt Brittin President, EMEA, GOOGLE Keith Weed CMO, UNILEVER PRESENTED BY GOOGLE 11:00-11:45 AM 11:15-12:00 PM GOOGLE NETWORK IN OUR NEW DELEGATE HANGOUTS THE GOOGLE LOUNGE & DELEGATES LOUNGE CAMPUS WI-FI N E T W O R K AW E U R O P E P A S S a w e y e a r 5

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