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16 | Boating Industry | July 2017 www.BoatingIndustry.com MARKET INTELLIGENCE NOMINATIONS DUE JULY 10TH To check out last year's Movers & Shakers issue and more, visit boatingindustry.com/ digital-archives To check out last year's Movers & Shakers issue For information on advertising or sponsorships with Boating Industry and our products, contact Kathy Johnson: kathy.johnson@boatingindustry.com or 763-383-4409 The October 2017 issue of Boating Industry will feature the Movers & Shakers, our annual look at the most innovative leaders in all aspects of the boating industry. Plus, the latest trends in tow boats and water sports and bonus distribution at IBEX. Finding service techs We also asked readers about other service department challenges and the overriding No. 1 concern is still fi nding and keeping good service technicians. Of those respondents that have a service department, 66 percent said it was very diffi cult to fi nd qualifi ed service techs. An additional 24 percent said it was somewhat diffi cult. Only 7 percent said that it was neither easy or diffi cult, while 3 percent said it was easy. That challenge has only gotten more dif- fi cult for many readers. Fifty-seven percent of those with service departments said it was more diffi cult this year than in the past and 25 percent said it was much more diffi cult. Only 1 percent said it was easier, while 42 percent said it is about the same. Very concerned 85% Somewhat concerned 14% Not concerned at all 1% Know a lot 6% Know some 25% Know a little bit 57% Know nothing 12% HOW CONCERNED ARE YOU ABOUT THE USE OF E15? HOW MUCH DO YOUR CUSTOMERS KNOW ABOUT ETHANOL? Very difficult 66% Somewhat difficult 24% Neither easy or difficult 7% Somewhat easy 3% HOW DIFFICULT IS IT TO FIND QUALIFIED SERVICE TECHNICIANS? Source: Boating Industry survey, May 2017 Ethanol continued from page 14