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WRITTEN ANALYSIS OF
LATEST WINE TRENDS
WINE CONSUMPTION BY
CATEGORY AND STATE—
INCLUDING 12-YEAR HISTORY
TOP 50 METRO MARKETS FOR WINE
CONSUMPTION BY CATEGORY
RANKING OF TOP 115 DOMESTIC
AND IMPORTED WINE BRANDS
ADVERTISING EXPENDITURES BY
BRAND, COMPANY AND MEDIA TYPE
SUPPLIER PERFORMANCE
CONSUMER DRINKING PREFERENCES
01517S
2017
HANDBOOK
AVAILABLE JULY 2017!
WINE
THE WINE HANDBOOK 2017 has been
used by wine professionals around the
world since 1970. The Wine Handbook
provides historical and up-to-the-minute
facts and figures on the expanding U.S.
wine market. This edition will help
readers interpret the latest wine trends,
create targeted sales and marketing
materials, and understand key issues
impacting the industry.