Customer Case Studies

Customer Profile Case Study: Marathon Ventures | 1 Executive Summary Previous Solution: • FinancialForce.com Results with Sage Intacct: • Saved finance team 36 hours/month • Avoided $8,000 in consulting fees annually • Shortened monthly close and increased visibility Sage Intacct helps us quickly process thousands of transactions every month so we can keep up with the company's growth while minimizing the need for additional headcount. Plus, our team is now motivated to further automate processes, build new customer reports, and more because we have the bandwidth and confidence to do so. –Sabry Mohideen, CFO, Marathon Ventures Managing Complexity with Flexible Financial So ware Marathon Ventures secures exclusive rights to sell direct response and paid programming commercial inventory for television networks, station groups, and program distributors, then manages the entire sales process including pricing, planning, negotiation, trafficking, invoicing, billing, collection, and remi ance to rights holders. Marathon's client roster includes Fox Business News, MGM Television Distribution, Raycom Media, Tribune Media, and The Tennis Channel. The company's rapid sales growth led to significant increases in the transactional information required for Marathon to communicate effectively with advertisers, advertising agencies, and its media clients. In order to maintain its highly tailored and complex FinancialForce. com instance, Marathon's finance team previously spent approximately $8,000 annually for a technology consultant. In an effort to streamline the process, Marathon opted to start fresh with new cloud-based ERP so ware. "A er seeing an Sage Intacct demo, it was immediately clear to us that this was a highly intuitive solution and could produce much more accurate, reliable financial data for our business," said Sabry Mohideen, CFO at Marathon Ventures. "We chose Sage Intacct over other cloud so ware on the market because it was built as a solid multi-ledger accounting system with sophisticated financial controls and flexible reporting–all seamlessly integrated with Salesforce." Saving Time with Automated Business Processes By implementing Sage Intacct, Marathon Ventures streamlined several processes such as invoicing, accounts receivables, accounts payables, and bank reconciliations. Previously, the finance team had to manually create a corresponding payables entry every time Marathon received an advertiser payment, a process made more complicated when payments were associated with multiple invoices.

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