Awards & Engraving

February '18

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O N - L I N E : a - e - m a g . c o m 30 February 2018 • Vol. 30, No. 14 Contents COLUMNS SALES & MARKETING 14 People Buy From People Concepts of Building Your Business for Success: Section N 44 The World Marketplace of Trophies and Awards Protect Yourself ENGRAVING 16 Your Laser at Work Marking and Engraving Using Vector Cuts SUBLIMATION 34 Sublimation and UV-LED Full-Color Solutions Sublimation: The Progression from Small to Wide Format SANDCARVING 54 Etch Masters A Work in Progress: Part 3 GRAPHIC DESIGN 62 CorelDRAW from A to E Smooth Sailin' on Gesture Bay 2 a-e-mag.com • A&E FEBRUARY 2018 36 Features 20 Exploring the World of Laser Engravable Plastic Sheet Stock Mike Fruciano explores the range, types, and applications of plastic sheet products for engraving applications. 26 Product Focus: Acrylic Products Acrylic offers a timeless look to any awards presentation. Offer your customers the latest using this product feature. 30 Incorporating Signage Into an Awards Shop Chris Howard, Gyford StandOff Systems, discusses some of the equipment a startup sign shop may consider adding. 36 Out of this World Colors: Spring 2018 Pantone Color Palette Spring 2018 Pantone colors can take your products out of this world and help lift off sales. Jennifer Foy, Unisub, explains how. 42 Road Warriors of A&E Roy Brewer, Engraving Concepts, shares stories of his traveling days. 48 The Trophy Case: Spring Sports Are you ready for the spring sports season? 58 Carve Out Your Niche: Sandcarving Case Study Get a glimpse of just a few of the interesting projects A&E readers have completed using the sandcarving process. 68 Shop Profile: Forget Me Not Engravings Ronald Sturgill is in the business of personalization because it feels good to make his customers happy. 48

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