February '18

For the Business of Apparel Decorating

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Contents of this Issue


Page 55 of 120

CONTENTS 04 THE INACTIVITY EPIDEMIC Mike May explores the culture of physical inactivity in America and its adverse effects on school sports. 12 MAKING THE CUT Learn about common issues, quick tips, and advice for working with team apparel in each major ap- parel decoration discipline. 20 HONORABLE MENTION Discover the possibilities of com- memorative awards for sports and team markets with Wendy Bergan. 24 PLAY BY PLAY Survey findings and results from the team sales market. 27 GO TEAM! THE TEAM SALES REPORT SHOWCASE Find all your team sales needs in this showcase featuring apparel, accessories, and awards. A special supplement to Printwear and A&E magazines EXECUTIVE EDITOR Carly Hollman-Long ASSOCIATE EDITOR Michael Clark DIGITAL CONTENT EDITOR Alexandria Arroyo ART DIRECTOR Erik Wogen ADVERTISING ACCOUNT EXECUTIVE Desiree Delfrari ADVERTISING ACCOUNT EXECUTIVE Anna Stettler ADVERTISING ACCOUNT EXECUTIVE Diane Gilbert SALES SUPPORT Jennifer Alger PUBLISHER Stacy Marshall GRAPHIC DESIGNER Dayne Pillow

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