FEATURE | COVER STORY
14
JAN-FEB 2018
meetings & conventions • mcmag-asia.com
The need to evolve, activate and engage continues to
spur the creativity and passion of a dynamic industry.
We look at trends and motivators that will navigate us
through the turbulence and take advantage of head winds.
THE TRANSFORM
2018: ACTIVATE
WORDS ESTHER FAITH LEW