March '18

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Page 12 of 104

10 • RV PRO • March 2018 rv-pro.com R V M A N U F A C T U R E R S T he market for Super C motorhomes is a fraction of the total Class C market – maybe 4 percent at best. But the allure surrounding this beefy diesel motorhome bolsters its place in the overall motorhome pecking order. Just nine manufacturers (see Figure 1 on page 11) competed in this niche market in 2017, although the segment is gaining new interest with every passing year. Since 2013, retail sales of Super C's weighing 19,500 pounds or more in North America were up a whopping 156 percent compared with a 113 percent sales gain for all Class C motorhomes, according to market data firm Statistical Surveys. Stat Surveys data shows three major players are slugging it out on the North American Super C leaderboard (see Figure 2 on page 12). Through Nov. 30, Jayco's Seneca led this segment (19,500 pounds or more), followed by REV Group's Renegade and Forest River's Dynamax division. In the 26,000 pounds and above segment, the figures are tilted even more toward Seneca, followed by Renegade and Dynamax (see Figure 3 on page 12). That's Statistical Survey's reading on the market, although Stat Surveys President Scott Stropkai concedes that the reporting Although motorhomes built on the Super C platform represent just a fraction of the total Class C market, demand is booming and the top three players are slugging it out for market share. By Steve Bibler SUPER C's Battle of the

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